Author
She is the Senior Editorial Lead at Businessworld and majorly covers pieces on advertising, marketing, branding and experiential marketing. She writes closely for BW Marketing World and Everything Experiential.
Everything Experiential speaks to various industry experts to understand how various upcoming trends and innovations are shaping the exhibition industry
Read MoreHyundai pronounced its association with the 17th edition of the India Couture Week (ICW), and showcased a special wrapped Hyundai Ioniq 5 in collaboration with Falguni Shane Peacock. FDCI’s Sunil Sethi speaks exclusively to Everything Experiential about this collaboration and more
Read MoreTalking to Everything Experiential about the making of the films, the team of Cheil X brought out the nuances that went behind putting the film together
Read MoreEverything Experiential delves into how experiential marketing is being designed to cater to Gen Z and millennials
Read MoreEverything Experiential speaks to industry experts about how exhibitions have transformed into multi-sensory experiences and beyond
Read MoreRao reminisced about discovering Piyush Pandey's creative potential during their time at O&M Mumbai
Read MoreDesai, CEO of Futurebrands India, reflected on his time with Chintamani Rao, fondly known as Chinta
Read MoreSantosh Desai, Avinash Pandey, Rohit Bansal, Rajul Kulshreshtha, Debashis Paul and many more graced the evening, sharing their experiences that they had with Rao during their career span
Read MoreEverything Experiential talks to industry experts who delve into the upsurge of brand-designer partnerships, what it means to consumers and more
Read MoreTalking to Everything Experiential, author of Urdu poetry, Aman Deep Chatha, on the occasion of the launch of her seventh book, Ahbaab, outlines that despite the digital revolution and technological innovations galore, Urdu as a language is here to stay
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