Author
She is the Senior Editorial Lead at Businessworld and majorly covers pieces on advertising, marketing, branding and experiential marketing. She writes closely for BW Marketing World and Everything Experiential.
Everything Experiential speaks to industry experts about how exhibitions have transformed into multi-sensory experiences and beyond
Read MoreRao reminisced about discovering Piyush Pandey's creative potential during their time at O&M Mumbai
Read MoreDesai, CEO of Futurebrands India, reflected on his time with Chintamani Rao, fondly known as Chinta
Read MoreSantosh Desai, Avinash Pandey, Rohit Bansal, Rajul Kulshreshtha, Debashis Paul and many more graced the evening, sharing their experiences that they had with Rao during their career span
Read MoreEverything Experiential talks to industry experts who delve into the upsurge of brand-designer partnerships, what it means to consumers and more
Read MoreTalking to Everything Experiential, author of Urdu poetry, Aman Deep Chatha, on the occasion of the launch of her seventh book, Ahbaab, outlines that despite the digital revolution and technological innovations galore, Urdu as a language is here to stay
Read MoreEverything Experiential talks to industry experts about the connotation of support towards the LGBTQIA+ community going beyond the Pride March, and Pride Month and making it a continual phenomenon
Read MoreTalking to Everything Experiential in an exclusive chat for our BrandCraft series, Shivam Ranjan, Head of Marketing, APAC, Motorola outlines the experiential marketing strategy of the brand, its exclusive Flipkart Experiential Store, banking on tech innovations and more
Read MoreEverything Experiential speaks to brand experts who shed light on the role of cultural nuances in experiential marketing, what to focus upon, and instances of how their brand is engaging with their consumers from the cultural perspective
Read MoreEverything Experiential spoke to industry experts and delved into what drives the wedding choices of the Indian millennial and Gen Z couples
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