BW Momentum Conference 2025 Returns To Decode Modern Marketing's Next Chapter; BW Merit Awards To Celebrate Creative Brilliance

With top marketing leaders from Tata, HDFC, Castrol and more, the BW Momentum Conference 2025 promises insights into the future of marketing. The day will culminate with the BW Merit Awards honouring standout campaigns, strategies and marketers shaping the industry's future
BW Momentum Conference 2025 Returns To Decode Modern Marketing's Next Chapter; BW Merit Awards To Celebrate Creative Brilliance

BW Marketing World, in association with BW Businessworld, is set to host the highly anticipated second edition of the BW Momentum Conference 2025, followed by the prestigious BW Merit Awards on 27 May at Novotel Hotel, Andheri East, Mumbai.

Modern Marketing's Next Chapter
The premier marketing conclave will focus on the theme 'Modern Marketing's Next Chapter: Innovation, Engagement, and Impact,' bringing together the brightest minds across artificial intelligence, generative AI, marketing technology, shopper and influencer marketing, experiential marketing and much more.

In an era where marketing landscapes are undergoing seismic shifts, the conference aims to serve as a pivotal platform for industry leaders to deliberate, decode and navigate the complexities of contemporary marketing strategies. The conference will spotlight the evolving facets of creativity in marketing, with special emphasis on technology and innovation as foundational pillars of modern marketing architecture.

The conference represents a critical juncture for marketing professionals seeking to stay ahead in a rapidly evolving ecosystem. Attendees will gain invaluable insights and inspiration from our distinguished panels and esteemed speakers, each bringing unique perspectives on how to drive innovation, enhance engagement, and create measurable impact.

Powerhouse of Marketing Expertise
The BW Momentum Conference 2025 will feature an impressive lineup of industry titans, including Rohit Talwar, Vice President & Head Marketing, Castrol; Shubhranshu Singh, Chief Marketing Officer, Tata Motors Commercial Vehicle; Shruti Kaushik, AVP, Tata Realty;  Puneeth Bekal, EVP & CMO, HDFC Securities; Tushar Malhotra, Director- Sales and Marketing, Bisleri International; Shwetal Basu, Sr VP, Head - Brand & Marketing, Polycab; Ajay Dang, President, Head - Marketing UltraTech Cement - Aditya Birla Group; Himanshu Khanna, CMO, Raymonds; Poulomi Roy, Chief Marketing Officer, Joy Personal Care (RSH Global) ; Yatnesh Pandey, CMO, Greenply; Rashika Prashant, Chief Marketing Officer, Tata Consumer Soulfull; Shamik Banerjee, CMO, Apollo 24/7; Somesh Surana, Joint President- Digital Business Group & Marketing, HDFC ERGO General Insurance; Sunil Narula, Senior VP Sales Marketing,  Panasonic; Siddhartha Laik, Founder, IWM Buzz; Tarun Khanna, President & Head – Digital Business, Marketing & Strategy,  Reliance General Insurance; Rajiv Prabhakar, Chief Digital Officer, Axis Securities; Shirin Rai Gupta, Director Marketing, upGrad Enterprise; Tarandeep Singh Sekhon, CBO, Kidzania; Samyukta Iyer, Former CMO Sephora, Baskin Robbins, Kaya | CEO & Founder, The Simple Thing; Nimish Raut, Global Head Esports : Partnerships & Special Projects, Nodwin Gaming; Jiteen Aggarwal, CMO, Hettich India; Abhishek Kumar Srivastava, VP Marketing, Piramal Consumer Healthcare; Atul Pujar, Head of Marketing of Matches and Agarbati Division, ITC; Neelima Burra, Chief Strategy and Marketing Officer, Business Head - Omnichannel Retail, Luminous India; Sapna Desai, Chief Marketing Officer, ManipalCigna Health Insurance; Geetanajali Chugh Kothari, Chief Marketing Officer, Future Generali India Life Insurance; Ketan Mankikar, Vice President & Head - Marketing, Zuno General Insurance; Anagha Bhojane, Director - Integrated Brand Experience, Colgate-Palmolive India; Ritesh Dwivedi, Head - Marketing Vision Care, ZEISS India; Jyoti Kumar Bansal, Chief Brand & Communication, Tata Power; Aditya Basu, Head – CX Strategy & Advisory, APAC, Tech Mahindra(BORN, XDS); Abhijeet Sonar, Head - Marketing, Hansgrohe India & SAARC Countries and Nisha Khatri, Head - Marketing, Libas.

BW Merit Awards 2025
Following the conference, the day will culminate with the second edition of BW Merit Awards 2025, designed to recognise and celebrate exceptional marketing campaigns, innovative strategies and impactful initiatives that have redefined the industry landscape.

To ensure unimpeachable credibility and transparency, the awards will be adjudicated by an esteemed screening jury comprising industry luminaries and marketing veterans.

Esteemed Jury
The jury panel features distinguished professionals including Chandan Mukherjee, Director & Senior Vice President, Strategy, Marketing & Communication, Nestle India; Amit Tiwari, Global Head of Marketing Demand Centre, TCS; Gunjan Khetan, Chief Marketing Officer, Perfetti Van Melle; Megha Manchanda, SVP & Head of Marketing, Consumer Banking, DBS India; Ganapathy Subramaniam, Head - Marketing, LT Foods; Ipshita Chowdhury, Vice President Marketing, Valvoline Cummins; Vikramjeet Singh, Vice President & Head, Marketing Bajaj Allianz General Insurance; Deepali Naair, Group Chief Marketing Officer, CK Birla Group; Sunil Narula, Senior Vice President- Sales & Marketing, Panasonic Life Solutions India; Shuvadip Banerjee, Chief Digital Marketing Officer, ITC; Sai Narayan, Chief Marketing Officer, Policybazaar; Pratik Mazumder, Chief Marketing Officer, Mahindra Group; Shruti Kaushik Agrawal, AVP Marketing, Tata Realty; Sameer Saxena, Director – Marketing, Group Legrand India; Karan Kumar, Chief Marketing Officer, Hero Realty; Piali Dasgupta, Brand Advisor / Fractional CMO and Pooja Khera, Head of Marketing, CAAS Venture Network.

Award Categories
The BW Merit Awards 2025 will encompass three main categories:

  • Best Use of Channels & Platforms: Celebrating innovative and effective utilisation of various marketing channels, including digital, social media, and content marketing

  • Best In Sectors: Acknowledging sector-specific marketing initiatives that have set new benchmarks within their respective industries

  • Best of Campaigns: Honouring exceptional marketing campaigns that have left an indelible mark on consumers and the industry

Additionally, a special category, 'Individual Marketer Awards,' will recognise exceptional contributions from agencies and professionals who have demonstrated outstanding leadership and innovation in the marketing sphere.

Beyond being a celebration of marketing excellence, the BW Momentum Conference and Merit Awards represent a crucial platform for knowledge-sharing and industry collaboration.

To register and learn more details, click here

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