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Ruhail Amin

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Deputy Editor, BW Businessworld Applause and everythingexperiential.com

Latest Articles By Ruhail Amin

Trading body threatens nationwide strike if Govt doesn't stop Dream11 from sponsoring IPL 2020

In a letter to Union minister Kiren Rijiju, Confederation of All India Traders has said Dream11’s stake in Chinese firm Tencent Global is against the PM’s call for ‘Vocal for Local.’

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Brands need to have a social side, beyond the marketing ideas that they have: Ali Harris Shere, ITC Ltd

Ali Harris Shere, Chief Operating Officer - Biscuits and Cakes Category, Foods Business Division, ITC Limited on Sunfeast’s association with Indian Run As One.

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I did feel bad when I lost; I thought I would get angry but I was calm---Rajeev Jain

As someone who wears his heart on his sleeve and is the go-to man for many in the industry, Rajeev Jain, MD Rashi Entertainment is back where he belongs---headlines.

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I think there is a gross misrepresentation of our industry size, says Roshan Abbas at first EEMA NAC Meeting

Abbas also spoke about EEMA's focus on virtual events and about the new EEMA advisory on virtual events.

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EXCLUSIVE: A Look at Rajeev Jain & Roshan Abbas’ Presidential Manifestos; who has got it right?

While the two Presidential contenders, who are strong leaders in their respective domains, continue to make their case before EEMA's members, like everyone else EE waits with eagerness to see who the industry will choose on 26th June.

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New EEMA President and the Legacy of Rich Leadership

EEMA is known for its rich leadership legacy and all the previous leaders have set a precedent where expectations are bound to rise.

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At this time we need to emotionally support and inspire the artists: Roshan Abbas

The gig worker in this economy is worried and out of work. They are thinking: do I create, do I look for grants, do I learn a new way to work, shares Abbas in this exclusive interview.

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Marathon today is a $400 mn industry in India and we are privileged to have created it: Anil Singh, MD Procam International

IP is an insight into what the promoter is, it is his vision, his thinking, his dream and his ideation says Singh.

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Events and experiential industry is going through an impasse due to lack of new ideas: Sanjoy Roy

Sanjoy Roy, MD, Teamwork Arts spoke about the ‘Growing Clout of Events & Experiential Economy” in his keynote on the inaugural day of the BW Applause and everything experiential Marketing Summit.

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Indian Events & Experiential Addressable Market stood at Rs 85,086 Cr in 2019: BW Applause & everythingexperiential Report

The White Paper on India’s ‘Experiential Market Sizing study’ attempts to arrive at a realistic, addressable market size for 2019.

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