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Ruhail Amin

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Ruhail Amin, Sr. Editor, BW Businessworld, is a seasoned journalist based in New Delhi. He is known for his incisive analysis and in-depth reporting. His work reflects a commitment to journalistic integrity and storytelling excellence, earning him recognition as a trusted voice in the industry. His contributions span multiple platforms, consistently delivering content that informs and engages a wide audience.

Latest Articles By Ruhail Amin

Marathon today is a $400 mn industry in India and we are privileged to have created it: Anil Singh, MD Procam International

IP is an insight into what the promoter is, it is his vision, his thinking, his dream and his ideation says Singh.

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Events and experiential industry is going through an impasse due to lack of new ideas: Sanjoy Roy

Sanjoy Roy, MD, Teamwork Arts spoke about the ‘Growing Clout of Events & Experiential Economy” in his keynote on the inaugural day of the BW Applause and everything experiential Marketing Summit.

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Indian Events & Experiential Addressable Market stood at Rs 85,086 Cr in 2019: BW Applause & everythingexperiential Report

The White Paper on India’s ‘Experiential Market Sizing study’ attempts to arrive at a realistic, addressable market size for 2019.

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This is the Decade of the Experiential: Sabbas Joseph, Co-Founder & Director, Wizcraft International

Sabbas Joseph was speaking at the 3rd edition of BW Applause and everythingexperiential Marketing Summit & Awards.

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You need to have a culture that supports failure: Jeff Bezos

Jeff Bezos, Founder & Chief Executive of Amazon, spoke on a wide array of topics in a fireside chat with Amit Agrawal, Country Head, Amazon India

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Purchase of experiences is now outstripping the purchase of goods: Craig Smith, President & Managing Director – Asia Pacific, Marriott International

On his recent visit to India, Smith spoke to Everything Experiential about Marriott’s India journey, the new opportunities that the market presets and his vision for the group.

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50 percent of our revenue comes from social events: Rajiv Kapoor, GM, Fairmont Jaipur

Kapoor spoke to BW Applause and Everything Experiential about his new role, his vision for this exotic property and more.

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Exhibitions is a growing segment and we see a tremendous opportunity there: Kanika Hasrat, GM, Taj City Centre, Gurugram

In an exclusive with BW Applause & EE, Hasrat spoke about her new stint and how experiential and events are becoming top priority for this property. Read on.

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Events have always been an integral part of our marketing mix: Bishwajeet Samal, Volkswagen

In an exclusive interview with EE, Bishwajeet Samal, Head Marketing, Volkswagen India, spoke about the rise of event marketing and more. Read on.

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Brands need to alleviate themselves from being a mere partner to truly making the event as an experience: Sanjay Behl, Raymond

Sanjay Behl, CEO, Raymond Ltd spoke to us about association with India Music Summit, his three top suggestions for event planners and the future of experiential marketing.

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