The brand will also revitalise its customer engagement activities like Track Day, The Call of The Blue Weekends, Overnight Tours and Blue Streaks Community rides
Read MoreThe first instalment of the four-film series cinematic digital ad campaign has been unveiled
Read MoreEverything Experiential speaks to industry experts about the challenges of hosting hybrid events and implementing tech beyond its typical use cases to create enhanced experiences, as well as the imperative factor of profitability of such events
Read MoreLaunched at the FabIndia Experience Store in Whitefield, Bangalore, this cafe marks a significant milestone in the brand's journey, from a cloud-kitchen bakery to an omnichannel brand
Read MorePepe Jeans London has unveiled ‘Very Pepe’, the new Autumn/Winter collection campaign featuring the actor, producer and entrepreneur, who makes her debut as the brand’s first-ever global ambassador of Indian origin
Read MoreWith this renewed partnership, Sharma will continue to be featured in JKLC’s advertisements and brand communications across the country, and platforms
Read MoreThe agency’s team will spearhead dynamic media planning and execution across TV, print, radio, cinema, OOH, and digital channels for the brand’s shaving category products
Read MoreTalking to Everything Experiential, in an exclusive chat, Sidhesh Kandiyil, Founder & Managing Director, Watermark Event Solutions LLP and event industry veteran speaks about the evolution of the Indian and global event industry, the transformation of corporate and government events, making a mark in experiential weddings with Watermark Weddings, trends and innovations in the industry, and more
Read MoreSeason 1 of Red Bull 64 Bars features a series of 10 rappers from around the country who worked with Mumbai’s ace beatsmith Karan Kanchan to create a new track that’s all bars
Read MoreIn celebration of International Day of Sign Languages, this exhibit was unveiled at Select CityWalk, New Delhi and Ambience Mall, Gurugram, inviting consumers to learn to sign 30+ popular food items; this training is required to be undertaken by all 17,000+ KFC employees, who are spread across 240+ cities in 1200+ restaurants
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