Articles for Industry watch

#EExEEMAGINE Photo Contest offers event professionals opportunity to attend EEMAGINE '18 for free

The Event and Entertainment Management Association (EEMA), in partnership with Everything Experiential (EE), launched the #EExEEMAGINE Photo Contest on 19 April 2018 offering event professionals the chance to snag two all-access delegate passes to the experiential industry’s biggest convention- EEMAGINE 2018, slated for 7- 8 May at Hotel Fairmont, Jaipur.

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Advertising veteran Mandeep Malhotra conducts Masterclass for event planners to get 'future ready'

An enriching masterclass took place at MCA Club on 16th April in Mumbai organised by EEMA for the owners of the event and experiential industry. This time with Mandeep Malhotra - Founder and CEO of The Social Street.

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Airbnb introduces tool for event organizers to offer attendees more accommodation choices

In 2008, three travelers became the first-ever Airbnb guests when they needed a place to stay for a conference in San Francisco. Ten years later, they’ve come full circle by introducing a new tool for event organizers to help attendees find the best accommodations.

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Sony Yay! extends its characters into licensing and merchandising, partners with Black White Orange

This date, last year, Sony Yay! began their debut run with a promise. A promise to add happiness in kids’ lives, not just through content and stories, but also by being a part of their lives through various endeavours. This year, as they celebrate their first birthday, the channel takes this promise ahead and brings to kids additional surprises, pledging to entertain kids across the country throughout the year!

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Israel Tourism Ministry collaborates with Ola to attract travellers from India

Israel Ministry of Tourism has joined hands with Ola cabs in India to collaborate on a two-week contest that will run on the Ola app which is valid for its Mumbai and Pune users only. The Ola users who undertake the maximum number of rides during the two weeks period and use code ISRAEL stand a chance to win a free trip to Israel for 3nights/4 days.

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Royal Caribbean launches largest cruise ship in the world 'Symphony of the Seas'

36 months, 4700 builders, crew members and one common goal-to create an unparalleled example of maritime architecture that revolutionizes the world of cruising. A full 3 years later, Royal Caribbean International’s Symphony of the Seas-the largest cruise ship in the world is launched in the month of April this year. TIRUN, the exclusive Indian representative of Royal Caribbean Cruises, has already received a large number of booking queries, especially from Tier-I cities, with Delhi claiming 40%, Mumbai 25% and Bengaluru 15% of total Indian bookings made onboard an architectural wonder and a matchless joyride that is the Symphony of the Seas.

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My Fm to leverage partnership with Rajasthan Royals through on-air and on-ground initiatives

MY FM and Rajasthan Royals have partnered for the on going IPL season where MY FM is the official radio partner for the team.

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Chess maestro Viswanathan Anand to unveil Poker Sports League trophy & announce teams

With the emergence of massive online poker tournaments and fantasy leagues, Poker Sports League has set out to to formalize the poker story in India. With over 20,000 qualifier participations pan India in the very first year, one can clearly infer the potential of poker in the country.

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