“My Goal Is To Engage, Entertain, Inspire & Uplift Audiences” – Sheena Chohan

In the latest instalment in this interview series, Everything Experiential ropes in seasoned anchor, emcee and actor, Sheena Chohan. She shares her expertise in event hosting with a focus on engaging audiences and delivering memorable experiences. Chohan discusses essential qualities for success, preparation strategies for various events and the evolving trends in the industry. Whether it's corporate conferences, product launches or weddings, Chohan’s versatile approach and commitment to excellence shine through in every aspect of her work. Join us as we delve into her journey, aspirations and advice for aspiring anchors and event planners alike.

Excerpts:

In your opinion, what qualities are essential for a successful anchor or emcee?

For a successful presenter or host, essential qualities include the ability to engage and connect with audiences. A successful anchor must always stay in good communication with the event managers.

How do you prepare for different types of events, such as corporate conferences, product launches or weddings?

To prepare for different events, I research extensively on the theme, audience and objectives, customise my content, and rehearse to ensure seamless delivery. I also constantly stay up to date on the best and most modern ways to connect with and engage the audience.

As an anchor, how do you balance being professional and building a rapport with the audience?

Balancing professionalism and rapport involves understanding the tone of the event, engaging authentically and maintaining a respectful, personable yet professional demeanour.

What upcoming trends do you see in the event-hosting industry and how do you plan on adapting to them?

Upcoming trends include more virtual and hybrid events, personalised experiences and sustainability. I adapt by embracing technology and incorporating interactive elements.

Do you have any tips for aspiring anchors or emcees who want to excel in this field?

Tips for aspiring anchors would be to hone your public speaking skills, stay adaptable and build a strong network in the industry.

Can you share some advice for event planners or organisers on how to collaborate effectively with emcees for successful events?

For effective collaboration, event planners should communicate clearly, share event details in advance and collaborate on scripting and event flow.

Lastly, what legacy do you hope to leave in the event-hosting industry?

My legacy in the event-hosting industry aims to inspire inclusivity, innovation and impactful storytelling, enhancing the overall attendee experience. As an artist, my goal is to always engage, entertain, inspire and uplift audiences. I want to stay true to this purpose and goal.