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Articles for Experiential Marketing

Experiential Marketing Trends in 2020: Prateek N Kumar, CEO & Managing Director, NeoNiche

Experiential Marketing will get more marketing spends and faith of brands in delivering results and value writes Prateek N Kumar

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Top five experiential marketing spenders of 2019

Here's a quick read about the top five experiential marketing spenders of 2019.

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BW Applause Experiential Marketing Summit & Awards to be held on 15th-16th January, 2020

These awards aim at acknowledging the ‘out of the box’ ideas adopted by marketers and companies in the events and experiential marketing space.

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How to add the element of personalisation to your event?

While looking at the pre-event requirements, the marketers should have ways to involve their attendees from the very scratch, making it a very personalised experience for them.

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Understanding the rise of Event Swag Culture

Event Swags or free merchandise are a crucial part of the entire event mix. There’s so much of excitement in search of these swags which fits into the overall level of satisfaction of the attendees.

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Nomination deadline for BW Applause Experiential Marketing Awards extended till Jan 8

BW Applause and www.everythingexperiential.com celebrate Creativity, Innovation, and Effectiveness in the industry.

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Dome, NSCI unveils their new mascot DOPO

The panda lookalike mascot will be present at all the IPs of Dome.

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Five Experiential Marketing Trends to look out for in 2020

Here are top 5 experiential trends and strategies to keep in mind as we ride into the new decade. Read on.

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