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Articles for CSR

Godrej partners Mumbai Dabbawala Association in support of Rotibank initiative

Godrej Appliances, a leading brand in India’s home appliances segment has joined hands with the Mumbai Dabbawala Association to extend its support to their Rotibank initiative as a part of #UnHungryIndia campaign.

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Ola partners AIB for hilarious #PeekeMatChala campaign

In it's commitment towards promoting safe driving among its driver partners as well as the community that it is a part of, Ola, a mobile app for transportation, launched its campaign ‘#PeekeMatChala’ campaign to discourage drunken driving this holiday season.

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Renault plays Santa for orphans in Mumbai on X-mas, L&K Saatchi & Saatchi executes

As part of its Driving Smiles initiative, Renault India decided to do something special for Christmas by reaching out to both customers and communities. Along with creative agency Law & Kenneth Saatchi & Saatchi, they ensured that the spirit of the season came alive for orphans in Mumbai.

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Ravish Kapoor, Imagine Ice, Souls Food partner for 5th Fashion for a Cause, by Lakshyam

It was a grand evening hosted by Raashi Anand of Lakshyam where renowned personalities, industrialist, designers and individuals came forward and appreciated the 'Fashion for a Cause' initiative by NGO Lakshyam. The evening took place at Jade Ballroom, Sahara Star in Mumbai in support with WCRC & Cancer Healer Centre.

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AGP World brings Stomp from west end to India, conducts live workshop with Birla ladies

British theatrical sensation Stomp is in India for their maiden tour and has floored audiences already. In a first of its kind initiative the international production that is brought to the country by AGP World engaged in a live workshop session with Neerja and Ananya Birla, of Mpower, to create awareness around mental illness.

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Team Candid celebrates Diwali by being socially responsible

Candid Marketing has been celebrating Diwali with the associated excitement and involvement of the team. This year the agency has decided to go the extra mile to spread happiness for the less fortunate sections of the society, in the spirit of the festival season.

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Hyundai's 'Safe Move Traffic Safety' campaign engages school children

Hyundai begins phase two of its CSR initiative ‘Safe Move- Traffic Safety Campaign' across 10 major cities. Safe Move Traffic safety Campaign in India focuses on spreading awareness about traffic safety amongst children in a fun and engaging manner.

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Goa Rhythm & Blues Music Festival: A party strictly for do-gooders

Genesis Foundation (GF) which works for the cause of critically ill, under-privileged children, has announced the second edition of Goa Rhythm & Blues Music festival, a platform that brings together music artists from across the country to perform and raise funds for the kids battling with their lives.

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