Extending their international association to India, Italian denim brand GAS partnered with Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) for Revfest where 5 new motorcycles including Honda’s flagship “Make in India” model CBR 650F were unleashed. This was a simultaneous launch on the 4th of August across 3 cities, Delhi, Mumbai and Bangalore with GAS as the official style partner for the hosted fashion shows to showcase their Autumn/Winter 2015-16 collection. The Delhi edition, held at the PragatiMaidan, saw Bollywood superstar Akshay Kumar and TaapseePannu at the event. The association of GAS with Honda dates back to more than 15 years, where GAS has been the exclusive fashion sponsor of the Honda MotoGP teams alongside champions such as Mick Doohan, Valentino Rossi, Nicky Hayden and Dovizioso.Marc Marquez, the Honda rider and global brand ambassador for GAS, has been the MotoGP champion for 2013 and 2014 and the youngest MotoGP champion. GAS as a brand has been present in India since 2007. In India GAS has partnered with Reliance Brands Limited (part of Reliance Industries Group). The distribution network comprises 65 points of sale, including Flagship Stores in Delhi and Mumbai. Gas is also sold through third party e commerce platforms such as Myntra, Jabong , Amazon and Flipkart. “I am excited about this opportunity, which combines several elements that are particularly close to my heart. It is truly thrilling to showcase our collection in a prestigious context in a country that is fascinating, full of history and has a bright future, and in collaboration with a global giant with whom we share a long history of success,” said Claudio Grotto, Founder and President, Grotto S.p.a., GAS’ parent company. This launch partnership between GAS and Honda is just the first step to a long term relationship in India. GAS will retail a special limited edition capsule of GAS – Honda motorbiking clothing and accessories at the top 14 select Honda flagship stores. All GAS stand-alone stores will also have a dedicated showcase area to display the limited edition Honda-GAS biking capsule collection. Commenting on this launch, Keita Muramatsu, President and CEO, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI)said, “Honda’s association with GAS goes back a long way and across several geographies. There is an emotional relationship between a rider and his bike. So also with his clothing gear. We are delighted to bring this magic to India.”
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The International Convention of the Wedding Fraternity 2015 (ICWF) concluded with The Great Indian Wedding Awards (GIWA) on 1st August 2015. The ceremony took place at Hotel Hyatt, Manesar, to recognize and felicitate professionals from the wedding and social events sector in India. There were 20 award categories across which 68 metals were awarded to wedding planners, wedding photographers, wedding technologyservices, wedding venues, invitation designers, dance choreographers, wedding cake designers etc. Touchwood Entertainment Limited bagged the maximum number of awards. Here is a list of winners at GIWA 2015 across all categories: 1 Gold Best Design and Space Décor AbhishekArora Design Pvt. Ltd 2 Gold Best Design and Space Décor Poojan Decor 3 Silver Best Design and Space Décor gobananas 4 Bronze Best Design and Space Décor Gandhi Corporation 5 Gold Best Destination Wedding (International) MEW 6 Silver Best Destination Wedding (International) TMA – Touchwood Momentum Alliance 7 Bronze Best Destination Wedding (International) Tamarind Global 8 Gold Best Sangeet Event Labh Decorators & Artistry Alliance 9 Gold Best Sangeet Event Red Events and Hospitality 10 Silver Best Sangeet Event Touchwood Group 11 Bronze Best Sangeet Event Wedniksha Wedding Planners Pvt. Ltd. 12 Gold Best Destination Wedding (India) AnkitaChugh Weddings 13 Silver Best Destination Wedding (India) Red Events and Hospitality 14 Silver Best Destination Wedding (India) Touchwood Group 15 Bronze Best Destination Wedding (India) Prasang Events &EntertianmentPvt Ltd 16 Gold Best use of Flowers Momentum Group 17 Silver Best use of Flowers Poojan Decor 18 Bronze Best use of Flowers Touchwood Group 19 Gold Best Engagement / Ring Ceremony INvision Entertainment Pvt. Ltd 20 Silver Best Engagement / Ring Ceremony Wedding Umbrella 21 Bronze Best Engagement / Ring Ceremony a2z Events 22 Gold Best Upcoming Wedding Planner Artistry 23 Silver Best Upcoming Wedding Planner A New Knot 24 Bronze Best Upcoming Wedding Planner Wedding Umbrella 25 Gold Best Food art and Display Ott 26 Silver Best Food art and Display Ott 27 Bronze Best Food art and Display Foodlink Services India Pvt. Ltd. 28 Gold Best Wedding Reception gobananas 29 Silver Best Wedding Reception Touchwood Group 30 Bronze Best Wedding Reception Wedding Umbrella 31 Gold Wedding of the year (Overall) gobananas 32 Gold Wedding of the year (Overall) Red Events and Hospitality 33 Gold Wedding of the year (Overall) Spark Events 34 Silver Wedding of the year (Overall) MEW 35 Bronze Wedding of the year (Overall) TMA – Touchwood Momentum Alliance 36 Gold Best Wedding Moments (Still) Stories By Joseph Radhik 37 Silver Best Wedding Moments (Still) Ram Bherwani Productions 38 Silver Best Wedding Moments (Still) Stories By Joseph Radhik 39 Bronze Best Wedding Moments (Still) The Wedding House 40 Bronze Best Wedding Moments (Still) Ram Bherwani Productions 41 Gold Best Wedding Invites YS Design Studio 42 Silver Best Wedding Invites YS Design Studio 43 Bronze Best Wedding Invites YS Design Studio 44 Gold Best Wedding Moments (Video) Recall Pictures 45 Gold Best Wedding Moments (Video) Priyam Parikh 46 Silver Best Wedding Moments (Video) Recall Pictures 47 Silver Best Wedding Moments (Video) Phototantra 48 Bronze Best Wedding Moments (Video) Ram Bherwani Productions 49 Gold Best Mehendi Ceremony Wedding Umbrella 50 Silver Best Mehendi Ceremony Touchwood Group 51 Bronze Best Mehendi Ceremony Prasang Events &EntertianmentPvt Ltd 52 Gold Best Entertainment Design & Execution Labh Decorators and Artistry Alliance 53 Silver Best Entertainment Design & Execution Touchwood Group 54 Bronze Best Entertainment Design & Execution Wedniksha Wedding Planners Pvt. Ltd. 55 Gold Best Family Sangeet Choreography Laadi Dance 56 Silver Best Family Sangeet Choreography Twirls &Thumkas 57 Bronze Best Family Sangeet Choreography Laadi Dance 58 Gold Best Wedding Venue (Banquet / Farmland / Openland) HRH Group of Hotels 59 Silver Best Wedding Venue (Banquet / Farmland / Openland) HRH Group of Hotels 60 Bronze Best Wedding Venue (Banquet / Farmland / Openland) Shreelabh Decorators 61 Gold Best Wedding Hotel HRH Group of Hotels 62 Silver Best Wedding Hotel HRH Group of Hotels 63 Bronze Best Wedding Hotel Hyatt Regency Gurgaon 64 Gold Best use of Technology Ram Bherwani Productions 65 Silver Best use of Technology Ram Bherwani Productions 66 Bronze Best use of Technology Knownsense Studios 67 Gold Best Wedding Cake designs DevikaNarula Custom Cakes 68 Silver Best Wedding Cake designs DevikaNarula Custom Cakes
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MAX, the country’s value fashion brand, is back with its 2nd edition of Elite Model Look India(EMLI) after getting raving success last year. Max Fashion with Elite Model Look India 2015 promises to provide an international stage to Indian models that will help them grow, nurture and have a stable career in modeling. Also, a break to turn into the next super model! A team of eminent jury members including Marc Robinson, license holder of EML India and a highly prominent name in the Indian modeling industry and will be touring across 6 cities in India to cast the best talent. This aims to offer a maximum of opportunities for girls and boys to participate in the most renowned modeling contest and become part of the world’s most prestigious agency. Regional Casting will take place as follows: 8th August 2015 – Delhi – GIP, Noida 14th August 2015 – Chandigarh – Elante Mall. 22nd August 2015 – Chennai – Express Avenue 29th August 2015 – Bangalore – Phoenix Market City 5th Sept. 2015 – Kolkata – City Centre 2 12th Sept. 2015 – Mumbai – Infiniti Mall, Malad National Casting Contestants shortlisted in Regional Castings will compete in the final selection rounds in National Casting to be held in Delhi. National Casting finalists will undergo grooming sessions by industry experts including Marc Robinson and Erika Oliveira,an Elite Model and winner of prestigious Golden Globe for “Best Model Female”. These rigorous grooming sessions will be conducted in a safe, supportive and fun environment help aspiring models to understand the concept of stage presentation, poise, confidence and most importantly, the art to enhance and nurture their inner beauty.Theexperts will guide and mentor them to prepare for the Grand Finale which is scheduled to take place in Delhi in September. The winner takes it all The winners are not only selected based on their photogenic qualities, their personality and their natural beauty but also for their potential to correspond to current fashion trends. The ultimate goal is to win a place in the prestigious World Final and represent India on international level. The winners will aim for the super model trophy and will also secure a 3-year contract with the Elite agency. For registrations, click on the linkhttp://www.elitemodellook.com/in/participate.html About Elite World - Elite World is owned by Pacific Global Management (PGM), which is a talent management company in the modelling and music industry, with a focus on luxury and live events. In addition, the Group owns Gold Typhoon, the independent China-based entertainment label, and La Perla, the premium Italian lingerie brand. Elite Model Management was founded in 1972, and is the world’s largest model agency, representing over a thousand models across five continents. Elite is home to many of the leading faces of the day, such as Adriana Lima, Liu Wen, Sigrid Agren, Constance Jablonski, FeiFei Sun and Ming Xi. Elite is not just a network of model agencies; it is a true brand synonymous with model management, the Elite Model Look contest, and world-class licensing. To learn more, visitwww.elitemodelworld.com About Elite Model Look - Elite Model Look is the leading international model search. It is active in over 60 countries across the world, and attracts hundreds of thousands of entrants each year. It has discovered top models such as Cindy Crawford, Ming Xi, Sigrid Agren, Constance Jablonski, FeiFei Sun and Gisele Bündchen amongst many other household names. It is unique in providing the opportunity for young girls to enter the fashion world, and carve out successful careers. To learn more, visitwww.elitemodellook.com About Max Fashion - Max is the leading fashion brand offering customers a one stop shop for clothing, accessories and footwear needs for the entire family. Max, a division of Lifestyle International (P) Ltd., has pioneered the concept of ‘value fashion’ in the country, thereby offering the discerning shopper a vast choice with international fashion & quality. It offers apparel, footwear & accessories that are of the latest fashion trends at a great price, making it affordable to many. The store ambience offers an international shopping experience making shopping for the entire family an absolute delight. Globally Max has over 290 stores across 16 countries and in India, Max has 120 stores across 48 cities. The brand plans to have a network of 145 stores in India by the end of FY 15-16.
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MAX, a value fashion brand, is back with the 2nd edition of Elite Model Look India, one of the most sought-after & prestigious contest in the world, after getting raving success in India last year. The contest is a lifetime opportunity for thousands of boys and girls to become the next international supermodel and reach great heights like Cindy Crawford, Stephanie Seymour, Gisele Bundchen, Sigrid Agren and Constance Jablonski. The contest which will tour 6 cities across India to hand pick the best talents, kick-started it’s preliminary regional casting round in Delhi. The Delhi regional casting took place at GIP Mall, Noida on 8th August 2015. The capital was brimming with energy and enthusiasm as young boys and girls made a bee-line to participate in a rare, unique and an unbelievable opportunity to be a supermodel. The whole environment was charged as they competed fiercely to get shortlisted. Cheering fans and guidance from a highly experienced jury turned this contest into a memorable and exciting day for the young contestants. The judges’ panel for the event included Mr. Vasanth Kumar, Executive Director Max, Licensee Elite Model Look India&renowned Fashion Director Marc Robinson along with truly accomplished supermodels Candice Pinto &Deepti Gujral. The contestants were shortlisted from hundreds of hopeful contenders based on criteria like their ramp walk, first impression and photogenic appeal. These contestants will compete in the final selection round in National Casting along with contestants shortlisted from other cities including Chandigarh, Chennai, Bangalore, Kolkata& Mumbai. National Casting finalists will undergo a week long grooming sessions by industry experts including Marc Robinson and Erika Oliveira,an Elite Model and winner of prestigious Golden Globe for “Best Model Female”. These rigorous grooming sessions conducted in a safe, supportive and fun environment help aspiring models to understand the concept of stage presentation, poise and most importantly confidence, the art to enhance and nurture their inner beauty. Shortlisted aspirants will be put on their road to success though guidance and mentoring by our experts right up to the Grand Finale, schedule to take palace in Delhi in September. The ultimate goal is to win a place in the prestigious World Final and represent India on international level. The winners will aim for the super model trophy and will also secure a 3-year contract with the Elite agency. Commenting on the occasion, Vasanth Kumar, Executive Director, Max said “With the launch of Elite Model Look India 2015, Max reinforces its positioning of democratizing fashion and giving the Indian models the exposure to establish themselves in the international fashion circuit.” Speaking at the event Marc Robinson, Fashion Director & Licensee Elite Model Look India said, “The fashion industry in India today is bereft of “Supermodels” that once had an iconic influence in the fashion scene in the 1990’s, today they simply and sadly don’t exist. With the introduction of a genuine initiative by the fashion brand like MAX and Elite Model Look, Paris, it will provide an opportunity to aspiring young male and female models” Supermodel Deepti Gujral said “It’s a great opportunity for young girls and boys to participate in Elite Model Look. Not only it’s prestigious, it puts you on a very good platform.” Commenting on the occasion, Supermodel Candice Pinto said “Elite Model Look India 2015 is a great opportunity for young aspiring models. Being part of such a credible model search, automatically ensures that you will be noticed by the best people in the fashion and glamour industry. I wish the contestants all the best.”
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Vodafone recently announced its partnership with the Government of Haryana to facilitate mobile-based disbursement of monthly social security pension. The initiative, activated through Vodafone M-Pesa, Vodafone’s mobile money transfer and payment service has been carried out as a pilot initiative, covering 868 beneficiaries at five villages in Karnal and Mahendragarh districts in Haryana. Operated under the Government of India’s pension scheme, Vodafone India’s M-Pesa has been identified as the most suitable partner to facilitate digital transfer of financial disbursements to pensioners in Haryana, offering a safe and secure mechanism to transfer funds. Earlier government used to disburse the pension via Sarpanch of village. He used to share the list of all beneficiaries in his village with the government officials. Accordingly, the total amount for all these beneficiaries used to get transferred in to his account and then was disburse to concerned people. Vodafone M-Pesa has now added ease to the life of beneficiaries and proved to be a more convenient and authentic mode of transferring pension. With the induction of Vodafone M-Pesa, beneficiaries with any active mobile number can directly receive payment of the pension. They get intimated via SMS, mentioning the amount of the pension, the withdrawal code and the withdrawal procedure. They can then withdraw the amount by simply authorizing the transaction with the withdrawal code at a nearby Vodafone M-Pesa retail outlet. Expressing satisfaction at the successful implementation of the pilot social security pension disbursement project in Haryana, Suresh Sethi, Business Head – M-Pesa, Vodafone India said, “With the presence of 2894 outlets in Haryana, especially in small towns and villages, Vodafone M-Pesa is well on its way to being the partner of choice to the Government in its financial inclusion projects and disbursal of remittances for key government programmes. For Government transfers, ‘Vodafone M Pesa’ is a speedy and transparent mechanism with no leakages. We are delighted to partner with the Govt. of Haryana for monthly pension disbursement, significantly adding to the ease and convenience of pensioners in unbanked areas. As a part of our commitment to partner the Government’s agenda to promote progress in the state and we would like to scale up this initiative to cover more and more towns and villages in the state, over the coming months.’’
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Rural Marketing Association of India (RMAI) conducted its 10th Annual General Meeting on 7th of August, 2015 at India International Centre, New Delhi. The meeting started with Mr. George Angelo, Secretary and Director of Dabur India Ltd highlighting the initiatives taken by the newly elected committee that took over the responsibilities of RMAI last year. Succeeding him, Mr. Raj Kr Jha, Vice President of the association and consultant Geometry Global presented the initiatives planned by the committee for next year. Sanjay Kaul, President RMAI, took the opportunity to announce the Association’s goals for the next year. He stated, “For the next year, RMAI team will be focusing on knowledge dissemination and will be working towards expanding its footprints . RMAI will also initiate a study series and CMO roundtables.” In his farewell speech Mr. Pradeep Kashyap Past President RMAI congratulated the new team for taking RMAI initiatives to next level. Concurrent to the Annual General Meeting, RMAI also launched the Flame Awards 2014 Case Study Compilation of 31 award winning cases. Commenting on this Mr. Kaul said that these cases represent some of the best rural marketing practices and initiatives in the country. He also said RMAI will continue to disseminate knowledge generated through various activities with RMAI members and industry at large. The current committee of RMAI is headed by Sanjay Kaul, President of RMAI and CEO Impact Communications, and includes Raj Kr Jha (Vice President) and consultant Geometry Global, George Angelo (Secretary) and Executive Director – Dabur India Ltd and Dr. Anup Kalra (Treasurer) and Director – Ayurvet Ltd. The Executive Committee members include Puneet Vidyarthi, General Manager and Head Rural – JCB India Ltd,Mr. Ranjit Kumar DDG (Rural Business) – India Post, Govt of India, Mr. Biswabaran Chakrabarty, General Manager, Crompton Greaves Ltd, Mr. S N Burman, VP, Maruti Suzuki India Ltd, Mr. Siddhartha Chaturvedi, CEO, Event Crafter, Mr. Nikhil Sharma Partner, MART and Sandip Bansal Chief Client & Field Officer – Group M Dialogue Factory. Himanshu Shah Chief Mentor, SOI Live Marketing, Khurram Askari, Director Insight Outreach Pvt Ltd and Sanjay Panigrahi, ex-CEO Sahaj e-village Ltd are responsible to lead West, South and East zones respectively. Two new additions to the RMAI committee has been made this year with the induction of Sanjay Panigrahi and Sandip Bansal.
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Videocon Telecom, the telecom arm of the Indian conglomerate Videocon Group, today announced the third season of its youth engagement program ‘Young Manch’ at venue Taj, Chandigarh. This unique and popular talent hunt program which is now commencing its season 3 will cover over 210 colleges/institutes across 45 cities in Punjab, Haryana, Gujarat and Madhya Pradesh & Chattishgarh. Videocon Telecom roped in Aditi Arya, Ms India 2015 as the youth icon for Young Manch to get a better connect with the youth. Ms Aditi Arya is the winner of Ms India World pageant 2015 and will be representing India in the Miss World Beauty pageant this year. Aditi is also a Research Analyst with Ernst & Young and has been awarded Young Leader’s scholarship by the Indian School of Business (ISB). She is also the youth ambassador for state of Haryana. Videocon Telecom’s ‘Young Manch’, as the name suggests is a unique platform for the youth to showcase their talent, be it singing, dancing, acting, modeling/ramp walk and others. The program was initiated 2 years back to create a strong connect with the youth and associate them with the dynamic telecom brand. The last two seasons of this unique Young Talent hunt initiative have received an overwhelming response from students across cities and connected with over a million students. The format of the program is 3 tier, starting with talent hunt events in select colleges/institutes in select cities, followed by winners of these events competing in City Finales of their respective cities, and finally winners of these city finales competing in the Grand Finale. All events are hosted by RJs of leading radio station MY FM to ensure engagement, and are judged by a panel of eminent judges and voting on Digital media and SMS. The program promotion is a mix of on ground i.e. events in colleges/institutes, on air i.e. radio, print i.e. newspaper ads and Digital media including YouTube and Facebook integration. The winners at each stage of the program are awarded starting with free mobile connections to mobile handsets/tablets going upto LEDs. Further, the winners of the modeling round are awarded the title of ‘Face of Videocon Telecom’, who will be featured in the advertisement of the brand in next 1 year. Speaking on the announcement of 3rd season of Young Manch, Mr. Arvind Bali, Director & CEO, Videocon Telecommunications Ltd.said, “Riding high on the success of last two seasons, we are pleased to announce the 3rd season of our youth-centric initiative ‘Young Manch’. With each season the program gets bigger and better and this year we plan to cover over 210 colleges/institutes in over 80 cities across our 4 operational circles. We are also pleased to rope in Aditi Arya, Ms India World 2015 as the youth icon of Young Manch. We are very proud to associate a young, charismatic & passionate talent like Aditi which will set a perfect example to motivate & inspire students to perform at the best of their caliber. We hope to take this relationship ahead for a long time in future, Mr Bali added Sharing her views on ‘Young Manch 3’ and Videocon Telecom, Ms India World 2015, Aditi Arya said, “I am pleased to be associated with Videocon Telecom and being appointed as the youth icon for this unique youth oriented program. I feel that due to lack of opportunity, encouragement & hesitation there is a lot of talent doesn’t even surfaces. I strongly feel that such initiatives & platforms would definitely help the young & the talented to overcome all fears & come forward to unveil the talent in them,” I have watched few of the performances on YouTube & am excited to witness a few of these events in person, Aditi added.
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Phoenix Market City, Kurla, was the centre of attention within the corporate world over the just concluded weekend at the 8th Smaaash Corporate Indoor Soccer Challenger 2015, where close to 50 teams participated in the 4-a-side football tournament. The matches were played on specially constructed pitches with netting on all sides. The format and rules were revised, so as to make the game faster and with fewer stoppages. Over the two days, major corporate houses such as Star India, Morgan Stanley and Marico Ltd participated in the tournament conceptualized and organized by Saran Sports. Saturday saw the teams play league matches and Sunday witnessed the knock-out matches with there being six different categories totally. A special guest in the form of Indian football star Steven Dias, known as the “David Beckham of Indian football, also came to witness the festivities, where he interacted with the players and took photos with the fans and families. The tournament was sponsored by Smaaash; co-sponsored by Garnier Men, Franklin Templeton, Capgemini and Carlsberg. The associate sponsor was Cadbury Bournville; the food sponsor was Mad over Donuts, and was partnered by Alea Global Consultancy and Indusind Bank. Finals Results: Bowl: McDonald’s (Santosh, Cyrus (2), Anuj) 4 – 1 JSW Dolvi (Akshay) Salver: Capgemini (Selvin (3), Pradeep) 4 – 0 KPMG Champions Cup: Star India (Sagar, Vivek (2), Sheldon (3), Alvin (2)) 8 – 3 OMD (Neil (2), Melvin) Elite Cup: Kotak Securities (Alex (3), Mangesh (2)) 5 – 2 Asian Paints (Kevin, Wilson (2)) Super Cup: WNS Global (Arnold, Santosh) 2 – 0 EClerx Ladies Cup: J P Morgan (Marilyn, Bindiya) 2 – 0 Morgan Stanley
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