Talking exclusively to Everything Experiential (EE), Karan Shah, Director, Society Tea outlines the evolution of Society Tea as a brand, its experiential marketing efforts, specific on-ground activations, taking part in sports events, the Indian and global concepts of tea marketing, getting influencers on board, and more
Read MoreThe series which is set to hit screens on 26 December, 2024, has associated with brands – both Indian and global, to reach out to its fans through promotions and experiences galore
Read MoreThe third edition of the exchange4media Red Carpet Experiential Marketing Summit & Awards, set to celebrate creativity, innovation, and effectiveness within the event and MICE industry, is scheduled for 27 December, 2024 – the event will be held at The Eros, Nehru Place, in the heart of the capital
Read MoreVidya Alva, COO, Percept Ice elaborates on event agencies connecting with their audiences through effective and engaging space design and visual merchandising
Read MoreThe Christmas-themed print campaign captures the magic of the season with a Santa-themed AR game
Read MoreThe event was a three-leg journey across Bengaluru, Delhi and Mumbai
Read MoreOne of India’s largest family festivals, in association with Ajmera Realty, is ongoing at Jio World Garden in Mumbai’s Bandra Kurla Complex from 19 to 30 December, 2024
Read MoreThe Dil-Luminati India Tour, produced by Saregama Live and Ripple Effect Studio will culminate with a grand finale at Guwahati on 29 December, 2024
Read MoreThese transactions reportedly account for 50-60 per cent of the total expenses for these extravagant weddings - the I-T department is investigating nearly 20 prominent wedding planners in Jaipur
Read MoreOrganised by one of the leading media conglomerates, The Times of India, the Times Women’s Drive (TWD) – North Chapter kicked off on 21 December, 2024 - the route this year was from New Delhi’s busiest and most popular market – Chandni Chowk and will culminate at Chandigarh in the evening with an awards ceremony
Read More