Darshana Bhalla, CEO & Founder, D’Artist Talent Ventures writes about the digital age, celebrity and influencer marketing among much more
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Kartik Mohindra, Chief Marketing Officer & Head of Global Business Development at Pernod Ricard India, provides insights into Longitude 77's placement in the competitive landscape, shares the intricacies of developing an experiential marketing journey for consumers during the brand's launch and more
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Dr. Sachin Bansal writes about transformative experiences offering readers a nuanced understanding of the nation's identity. The aim is to foster a more inclusive and accurate portrayal of India that constitutes its rich cultural and historical identity.
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Kartik Mohindra, Chief Marketing Officer and Head Global Business Development, Pernod Ricard India underscores the emphasis on experiential marketing, the female cohort as an emerging TG, and more
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Veterans discuss how MarTech is not only transforming how businesses connect with their audience but also fostering unparalleled opportunities to enhance and personalise customer interactions
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Sarita Bazaz, the Founder of Delhi's leading catering company, The Food Affairs, discusses the transformative power of big fat Indian weddings
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Read this exclusive interview with Sourav Panchanan, General Manager, Caravela Beach Resort as he outlines Caravela's tech-infused journey, leveraging data to create personalised and distinguished experiences
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Naveen Soni, President of Lexus India, reveals the brand's strategic focus on experiential marketing, sustainability and a multifaceted luxury lifestyle partnership, as it celebrates its 7th year of Lexus Design Awards India
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