Articles for Protalk

Experiencing The World Of Street Culture: Abhishek Bardia

Abhishek Bardia, Head of Marketing, SoleSearch chats about building on the success of SneakinOut’s previous editions, the key trends that are expected to dominate SneakinOut this year, collaborations and partnerships, and more

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Lone Wolf's Experiential Alchemy: Beyond The Pour

Read this exclusive interview with Atul Kumar Singh, Co-Founder & Managing Director, Lone Wolf Beverages as he reveals the company’s dynamic approach to incorporating experiential elements into its alcoholic beverage products

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Today's Consumers Prioritise Experiences Over Traditional Luxury And Comfort

Read this exclusive interview with Kahraman Yigit, Co-founder & CEO, Olive by Embassy

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Handling The Challenges Of Outdoor And Experience Marketing

Smita Shah, Co-founder, WOOT Factors, provides a comprehensive guide on navigating the intricacies inherent in experiential and outdoor marketing.

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Maxperience Redefines Experiential Marketing In Motorsports: A Tech-Infused Journey Beyond Boundaries

Read this exclusive interview with Arvind Balan, Co-Founder & CEO, Maxperience as he highlights the significance of technology in crafting immersive brand experiences and shares insights into their approach to fan engagement in motorsports, challenges in the experiential marketing industry, measuring ROI, and more.

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Crafting Memorable Experiences For Guests Is At The Heart Of Etihad Airways - Amina Taher

Read this exclusive interview with Amina Taher, Vice President Brand, Marketing & Sponsorships, Etihad Airways as she provides insights into India's significance in Etihad's global network and its future plans for this dynamic market.

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Branding Beyond Clothes: How Fashion Advertising Shapes Lifestyle

Priyanka Chugh, Founder and Creative Director, Gypsy Moth writes about the role of advertising in fashion, inclusivity and diversity, the Indian identity and more

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Sip, Savour, Salud: Meeting Evolving Trends Gracefully

Read this exclusive interview with Ajay Shetty, CEO and Founder, Salud as he delves into the brand's marketing strategies driving consumer engagement and more.

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