State To Develop Odisha As Prime Wedding Destination
The hotel industry in Odisha has witnessed a surge in prominent national hospitality brands, including Lemon Tree, Vivanta, Seleqtions, ITC and The Park. Over the last decade, Odisha's tourism sector has experienced significant growth, attracting both major national and local hospitality players.
The state government aims to capitalise on this momentum by promoting the emerging trend of destination weddings amidst the rich flora and fauna of Odisha. Tourism Secretary Surendra Kumar revealed plans for developing various picturesque locations in the state as sought-after wedding destinations. Additionally, major hospitality brands like Marriott and Radisson are set to establish their presence in Odisha, responding to the increasing demand for luxury hotels.
The recent additions, such as Vivanta and ITC Welcome, have contributed to the growing number of rooms taking it to 650, with a focus on establishing exclusive five-star properties in different locations. According to the Hotel & Restaurant Association of Odisha (HRAO), newly-opened refurbished Crown IHCL Seleqtion and Lyfe have added 200 more rooms.
Home-grown brands like Mayfair and Swosti Group are also making significant strides in expanding their presence, reflecting the overall vibrancy and potential of Odisha's evolving hotel industry.
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