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EE News Desk

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EE News Desk

Latest Articles By EE News Desk

The Significance Of Storytelling & Authenticity Are Inimitable: Brij Bakshi

Brij Bakshi, Former Additional DG, Doordarshan underlined the evolution of experiential marketing and content creation, at the exchange4media Red Carpet Experiential Marketing Summit 2024

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Exchange4media’s Red Carpet Experiential Marketing Awards 2024 Recognises Changemakers

The third edition of the awards was held at a star-studded ceremony on 27 December, 2024 at the Eros Hotel in New Delhi in the presence of industry luminaries and experts

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Jaipur BookMark 2025 Makes A Comeback With Distinguished Lineup

Running alongside the Jaipur Literature Festival from 30 January to 3 February, 2025, the premier publishing conclave offers a mix of discussions, featuring the potential and power of translations and the release of a comprehensive Rights Catalogue that is annually curated and showcases 58 titles across 10 Indian languages presented by 31 prominent publishers

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Titan Introduces Country’s First Flying Tourbillon Timepiece

This significant unveiling commemorates four decades of the brand’s timeless craftsmanship

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BAI Partners With Ticmint As Official Ticketing Partner For Yonex-Sunrise India Open 2025

The tournament is scheduled from 14 – 19 January, 2025 - the tickets will be sold exclusively online on Ticmint’s website

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Paytm Spreads Christmas Cheer With Innovative AR Campaign

The exciting campaign initiated in Delhi and Bengaluru, brought Santa Claus to life for rewards on the Paytm app

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Karan Aujla’s 'It Was All A Dream' Concert Sets Mumbai Ablaze

Running through 21 & 22 December, 2024, organised by Team Innovation and supported by Live Nation the event was held at MMRDA Grounds, delivering two unforgettable nights to over 38,000 fans

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Global MICE Congress: BRICS Edition In Moscow Unites 1,300+ Professionals To Discuss Future Growth

As the largest international gathering of its kind in Russia, in its second year, the congress focused on the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry - attracted participants from BRICS nations and across the Global South

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Global Music Tourism Growth Driven By Festivals & Concerts

Festivals, concerts, and gala extravaganzas continue to rule the roost in the global music tourism market – expected to take it up from US$ 6.5 billion in 2023 to US$ 15.2 billion by 2033

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Goa Enhances Tourism With Digital Innovations To Boost Connectivity & Infrastructure

Key highlights include the launch of free public Wi-Fi hotspots at 75 locations across the state, the installation of 11 new BSNL 4G towers, the newly introduced ‘Let's Goa’ platform and more

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