The Powerhouse Producer: Ekta Kapoor

Ekta Kapoor, Joint Managing Director and Creative Director of Balaji Telefilms, is truly a brand name in the Indian entertainment industry. Known as the "Queen of Indian Television," she revolutionised the television landscape with iconic daily soaps that became household favourites. With a keen understanding of audience preferences, Ekta Kapoor introduced strong storytelling, dramatic narratives, and unforgettable characters, shaping Indian television for over two decades. She is credited with spotting real talent and working with Vikrant Massey, Vidya Balan and Rajkummar Rao, among many others. Season 4 of her show, 'Bade Achhe Lagte Hain', is coming very soon and is much-awaited by her fans.

In 2001, Balaji Motion Pictures was launched as a subsidiary of Balaji Telefilms Limited, a film production and distribution company. In April 2017, she launched ALTBalaji, a video-on-demand platform. In 2017, Kapoor also launched her biography, Kingdom of the Soap Queen: The Story of Balaji Telefilms.

Ekta Kapoor was honoured with the Padma Shri in 2020 for her work in the field of arts. She is also honoured with the 2023 International Emmy Directorate Award at the 51st International Emmy Awards.

On her birthday today , the 7th of June, BW Businessworld wishes her all the very best in her future work and endeavours and a terrific year ahead.