Percept ICE Bags Award For Goa Tourism Pavilion At OTM

Percept ICE had designed and produced the Award Winning Goa Tourism Pavilion at OTM. The design won Goa Tourism the OTM Excellence Award for ‘Most Innovative Product’ at the annual OTM Convention and Exhibition held from 8 – 10 February, 2024, at the Jio World Convention Centre at BKC in Mumbai.

Percept ICE worked closely with the Department of Tourism – Government of Goa, to conceptualise, design, fabricate and manage the vibrant 200 mtr bespoke Tourism Pavilion for Goa Tourism at OTM 2024 in Mumbai. The Goa Tourism stall was designed with an objective to showcase and promote the many features and highlights of Goa, spanning its unique experiences, rich culture, heritage, natural attractions, bio-diversity and unexplored villages, apart from its beautiful beaches and vibrant lifestyle. The pavilion focused on presenting various tourism products and services, sharing information on the range of tourist destinations and facilities offered, and highlighting future mega events being organized by Goa Tourism. The stall was innovatively customized with features to attract travel enthusiasts, industry professionals, domestic budget travellers and international tourists.

Deputy Chief Minister of Rajasthan, Diya Kumari, who also holds the Tourism Minister’s portfolio of Rajasthan, was the Chief Guest at OTM 2024.

The design and on-ground customer engagements saw Goa Tourism bag the OTM Excellence Award for ‘Most Innovative Product’ from the hands of Kumari. The event witnessed a massive walk-in of over 5,000 visitors across the B2B and B2C space in a span of three days.

OTM has emerged as the #1 Travel Trade show in Asia in terms of quality of venue, facilities, buyers and sellers and overall ROI, as per a survey conducted by Ipsos. With 1600+ Exhibitors, 1000+ top buyers and over 35,000+ Trade Visitors, OTM stands as the largest and most internationally diverse gathering of travel trade buyers and professionals in India, and the leading travel trade show in Asia.

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