Paytm Insider & Swiggy Steppinout Join Hands To Bring Arijit Singh’s ‘India Tour’

One of the country’s popular ace music artists, and playback singer, Arijit is on his ‘One night only - India Tour’ presented by Tuborg zero packaged drinking water, powered by John Jacobs from 26th November 2022. This multi-city tour will kick-start with its first show in Mumbai and will be brought to Delhi, Hyderabad, Bengaluru and Kolkata by leading entertainment platform Paytm Insider & Swiggy SteppinOut along with their production partner Hyperlink Brand Solutions.

This will be Arijit's first India tour in 3 years and the event will be a One Night Only premium experience for his fans with a majorly seated concert format and F&B experiences.

Now, by bringing forth this One Night Only Tour experience, the popular singer will be back on stage to perform his hit tracks and fan favorites. Along with Arijit’s magical and soulful performance, the tour promises an exhilaratingly spectacular sonic experience for all his fans that will surely leave them with fond memories.

Varun Khare, Business Head, Live Entertainment - IPs & Partnerships at Paytm Insider said, “Arijit is one of the most talented singers of this generation and his intense voice and profound conditioned notes have secured him a huge number of fans cutting across ages. This one being Arijit’s first India Tour in 3 years, we have gone the extra mile to ensure that his fans have the best time at the concert and are able to share that unfathomable deep connection that is perhaps only possible during live performances - making for a magnificent and fulfilling experience.” 

Safdhar Adoor, Director at Swiggy SteppinOut said, “Swiggy SteppinOut is super excited to bring Arijit Singh live in concert after 3 long years! It has been a long stint and we're super pumped to be able to give our audiences and his extraordinary fanbase this opportunity to see him perform live.  We're always looking for ways to keep our audiences engaged & share that inevitable deep connection with their favorite artists that's perhaps only felt during live concerts and there's no one better than Arijit Singh to do just that! We are always pushing to bring India's top talent under our umbrella and this association has been on our minds for a long time now.”

V.G. Jairam, Founder at Hyperlink Brand Solutions said, "Hyperlink is thrilled to be working with Paytm Insider and Swiggy SteppinOut to produce the post-pandemic comeback concert of one of India's most recognisable playback singers. Since Arijit has progressively gained a place in all of our hearts, we have carefully chosen an experience for his fans across India that is befitting of our beloved musical voice. Since its beginning, Hyperlink has been a leader in innovative live events, and we are excited to present to the nation what we think will be one of the best live Bollywood musical tours of the year!"