Excel Summit & Awards Celebrates Excellence In Communication
The inaugural Excel Awards, held on January 19, 2024, presented in association with BW Marketing World and BW Businessworld, brought together industry leaders, communication professionals, and experts to recognise outstanding achievements in communication strategy, media relations, crisis management, and innovative engagement approaches.
The day-long summit was followed by an evening awards ceremony featuring the PR 40Under40 and Excel Awards, providing a comprehensive exploration of trends, challenges, and triumphs in the realms of communication.
Celebrating communication and leadership in PR
The summit boasted a prestigious lineup of speakers, including Sanjeev Handa, Sr. Vice President PR & Communications, Maruti Suzuki India; Ena Chakravorty, Vice President, Communication, PR & CSR, Roadis; Amit Arora, Head - Corporate Communications, Housing.com; Ajey Maharaj, Head Corporate Communication & PR, Fortis Healthcare; Nikhil Bharadwaj, Vice President & Head Corporate Communication, Bajaj Allianz General Insurance; Pooja Garg Khan, Head Corporate Communication & CSR, Panasonic, Life Solution India; Ashim Gupta, Chief Brand and Communication Officer, Minda Group and Akanksha Jain, Head Public Relations & Corporate Communications, BharatPe among others.
The summit revolved around 'The Mighty Play of PR & Comms in the Business Landscape'. The summit featured insightful discussions, with the keynote speech by Anuj Dayal, Principal Executive Director, DMRC, focusing on the power of thought leadership in corporate communication. Dayal highlighted the impact of thought leadership on credibility, innovation, and strategic communication success in today's competitive landscape. He shared anecdotes from DMRC's history, underscoring the challenges and innovations faced during significant milestones, such as the opening of the first corridor in 2002 and the unique design of the Metro Yamuna Bridge.
The summit included various panel discussions on crucial topics such as 'Tweet, Post, Engage: The Dynamic Duo of Social Media and PR Strategies'; 'Future-Proofing PR with Emerging Technologies'; 'Proactive Crisis Communication Strategies for Business Resilience'; 'Moving beyond Reputation Management'; 'The Art of Integrating Influencer Marketing into PR Campaigns'; 'Metrics that Matter: A Comprehensive Guide to Measurement and Analytics in PR Campaigns and 'Crafting Connections: Unleashing the Power of Storytelling as a PR Game-Changer'
Recognising Gems of Today and Tomorrow
The summit concluded with the prestigious PR 40Under40 and Excel Awards ceremony, celebrating outstanding accomplishments in communication strategy, media relations, crisis management, and innovative engagement practices. The awards recognised and applauded individuals and organisations for their exceptional contributions to the field of communication and engagement.
The inaugural edition of BW ‘PR 40Under40’ list recognises professionals in public relations and corporate communications whose contribution leaves an indelible mark on the sector in India. BW Marketing World Excel Awards applauded over a 100 noteworthy achievements in communication strategy, media relations and crisis management in the Indian PR and corporate communication industry
The Excel Awards 2024 proved to be a significant milestone in the industry, fostering collaboration, knowledge exchange, and celebration of excellence in communication and engagement.
The Excel Summit and Awards is an annual initiative by BW Marketing World and BW Businessworld.
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