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Articles for Industry watch

Chelsea FC's football stadium gets fully powered by Ericsson, its 'Connectivity Partner'

Ericsson has been unveiled as the connectivity partner for Stamford Bridge – Chelsea Football Club’s home stadium in Fulham, London. Free Wi-Fi coverage will be provided via the Small Cell as a Service connected venue business model whereby Ericsson designs, builds and operates the network on the customer’s behalf. As a result, Chelsea FC will be able to provide fans throughout the stadium with a richer experience that enables them to interact digitally with each other, the club, friends and family.

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Kirloskar Brothers to co-sponsor team Puneri Paltan for 5th Pro Kabaddi League

Pump manufacturer Kirloskar Brothers Limited (KBL) will co-sponsor the Puneri Paltan team, representing Pune, in the 5th season of the Pro Kabaddi League scheduled to be held from 28th July to 28th October 2017.

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Harshdeep Kaur and Javed Ali promote GAIL's Hawa Badlo campaign

Hawa Badlo supported by GAIL (India) Limited has launched the campaign’s anthem in line with their commitment to improve the air quality with collective societal effort under its Swachh Air Mission initiative. This campaign seeks to unify people who believe in the cause and urges them to sign up as Hawa Badlo warriors to physically execute initiatives and take steps towards positive change.

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Brand Street's Retail Story rolls out 1st co-branded campaign for Lays, Doritos & Honda Hornet

Integrated marketing agency Brand Street India recently announced the identity of its retail division- Retail Story. After having provided retail marketing and communication assistance for a while, the company is now shaping it as a specialized service for their existing and new clients.

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Lexus Short Films gives Indian filmmakers the opportunity to go global

Lexus Short Films arrives in India with the opportunity for budding filmmakers to showcase their work. Now in its fourth season, with the goal of supporting and nurturing a new generation of emerging filmmakers, the aspiring directors and writers receive a unique opportunity supported by Lexus to collaborate with acclaimed film studio – The Weinstein Company to produce and showcase their work on an international stage from producing film to worldwide exposure.

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We aim to be an accessible event space for all- Asad Lalljee, Curator, The Royal Opera House

The Royal Opera House, Mumbai, now one of the last remaining Baroque structures in the city, reopened after 23 years in October 2016. With this, the Royal Opera House, Mumbai re-established itself as a performance space of international quality, a cultural venue with a total seating capacity of 575 and a prime example of restored and renewed city heritage.

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FedEx partners with IIFA New York as official logistics service provider

FedEx Express, a subsidiary of FedEx Corp. and the world’s largest express transportation company, has announced its association with the 18th edition of the International Indian Film Academy (IIFA) Awards in New York as the official logistics service provider.

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Anamika Khanna and Rohit Bal to open ICW 2017 at two experiential offsite venues

The Fashion Design Council of India (FDCI) announced Anamika Khanna and Rohit Bal as the opening designers for the India Couture Week 2017 with two offsite shows on 24th July 2017 at two equally mesmerizing venues.

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