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Prerna Lamba

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Prerna Lamba is a Senior Correspondent at BW Businessworld.

Latest Articles By Prerna Lamba

Event Industry Leaders Discuss The Need To Recognize Events As An Industry
Industry watch Jan 16, 2019 2 min(s) read

The panellists included Harjinder Singh Jindi, Managing Director, ShowWorks Events, Major KJS Gurna, Treasurer, EEMA, Himanshu Shah, Chief Mentor, SOI Group & General Secretary, EEMA and Vipul Pandhi, Managing Director, Workaholics India & Vice President - North, EEMA.

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Power Should Be In The Hands Of The Consumer: Rakesh Kaul , President, Consumer Business and CEO, Evok Retail at HSIL Ltd
Industry watch Jan 16, 2019 2 min(s) read

The President of Hindware spoke about the importance of empowering consumers and how the company is using this formula to win over new customers.

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Dr. A. Velumani Speaks About His Success Experience At The BW Applause And everythingexperiential.com Summit & Awards
Industry watch Jan 16, 2019 3 min(s) read

At the BW Applause and everythingexperiential.com Summit and Awards, Dr. Arokiaswamy Velumani engaged the audience with his thoughtful advices and ‘punch lines’ for life.

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Experience Is The Currency And Brands Are Differentiated By User Experience: Amit Tiwari, VP, Marketing, Havells India
Industry watch Jan 15, 2019 2 min(s) read

Amit Tiwari, Vice President - Marketing, Havells India Ltd, talked about the rising experience in the event industry.

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