Trek Bicycle unveils Madone SLR and SL for cycling enthusiasts

Trek Bicycle has launched the latest generation of its ground-breaking aerodynamic race bike, Madone. Renowned for its ability to balance aerodynamics with ride quality, the new Madone has been updated with key technologies that enhance the bike’s core benefits for riders.

 Currently being raced by the both the Trek-Segafredo and Trek-Drops professional cycling teams, the new Madone is available for purchase now exclusively at Trek retailers worldwide. John Degenkolb (from Trek-Segafredo team) won the stage 9 of the Tour de France on the Madone SLR. The new Madone SLR range retails in USA between USD 6,000 – USD 12,000 and is available to Indian consumers via the “performance product” program at all its authorized retail partners in India.

 Talking about the introduction of high-performance bikes in India, Navneet Banka, Country Manager, Trek Bicycle India said, “We are thrilled to bring our latest products for Indian consumers through our “performance product” program. We listen to our customers and have implemented this program based on their specific requests. India is a key market for Trek and our focus is to provide a great buying and ownership experience, while promoting the sport of leisure and competitive cycling in India.”

 Madone has proven to be one of the fastest aero superbikes and what really sets the Madone apart is how it combines advanced aerodynamics, ultra-lightweight and superior ride quality into the best race bike available today.

Developed in partnership with the Trek-Segafredo and Trek-Drops professional cycling teams, Madone SLR features a new H1.5 geometry that puts the rider in the optimal aero race position.  H1.5 hits the sweet spot for a wide range of racers as it balances a traditional aggressive race geometry with a position that more athletes can hold longer with more comfort. Madone SL feature proven H2 Geometry. Madone SLR comes in both men’s and women’s specific models. Both feature the same best in class frame platform. Women specific touch points like saddle, handlebar width and stem length that are spec’d to fit most women better from the start.