Think events manages ALTBalaji’s press conference for web series The Test Case

Think Events managed the launch of ‘The Test Case’ a series casting Nimrat Kaur who was brought up in an army environment, making her ideal for the role. Along with Nimrat, the series cast includes Atul Kulkarni, Rahul Dev, Manit Joura, Suhail Nayyar, Akshay Oberoi, Samir Kochhar, Anup Soni and Juhi Chawla, who essays the role of India’s Defense Minister. The show is helmed by Vinay Waikul and backed by Endemol. The web series was launched on Ekta Kapoor's digital platform ALTBalaji. 

The event was executed on 22nd January at Le Meridian, Delhi. The focal point of the entire event was managing the venue, transport, logistics, press conference and interviews of the press with the cast of the series. The session embodied the press launch and the trailer screening followed by Q & A with the cast. The press launch was followed by one on one press interviews with the cast of the series that included Nimrat Kaur, Atul Kulkarni, Annup Soni and Vinay Waikul. 

“Think Events team had set its agenda to construct a coherent execution of all elements keeping in mind the elegance of the web series which was depicted across all the collaterals. For the press conference, the plan was to keep it simple & keep the focus on the web series”, said Sushant Bhat, General Manager, Think Events.