Day 2 of Goafest 2024 featured a lineup of seminars, keynotes, and panel discussions. Here's a look at the highlights from the day
Panel on ‘Gender - Sensitive Marketing: Navigating The New Consumer Landscape’ with Chandni Shah, Darshana Shah , Kailashnath Adhikari, Rajdeepak Das & Ram Madhvani, & moderated by Kranti GadaKeynote by Pulkit Trivedi, Managing Director, India, Snap Inc.Panel on ‘The changing expectations from a media client leader, and the challenges in getting there’ with Ajay Gupte, Anita Kotwani, Tanmay Mohanty & Vaishali Verma, & moderated by Vikram SakujaPanel on ‘Trust or Bust: Thriving in the Digital World’ with Amit Doshi, Falguni Vasavada, Paras Sharma & Sharan Hegde, & moderated by Manisha KapoorFireside Chat with Ankit Kapoor, Mahesh Shetty & Navin Khemka & moderated by Shibani GharatMasterclass by WhatsApp: Drive growth across the customer journey with WhatsApp by Riddhika SandMasterclass by Outreach Nepal - Unlocking Market Potential : Open your eyes to Nepal with Ujaya ShakyaMasterclass by D&AD MS - Unlock Award Winning Ideas by Lisa Evans & Paul DrakeA Story of Adaptability: From the Silver Screen to the Mobile Screen - Zeenat Aman with moderator RJ AnmolMarketing Adaptability: Blending Traditional And New-Age Marketing For Brand Success with Chandan Mukherjee, Sandeep Karwa, Shubhranshu Singh, Sukhleen Aneja & Zairus Master & moderated by Delshad IraniMasterclass by Spotify - Unlocking Spotify: Innovation Beyond Audio with Shraddha ShettyJaideep Gandhi, Rajeev Raja & Subhash Kamath with the Indian Winner of Advertising Rocks - Solo Jaideep Gandhi, Rajeev Raja & Subhash Kamath with the International Winner of Advertising Rocks - Solo
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She is the Senior Editorial Lead at BW Businessworld and majorly covers pieces on advertising, marketing, branding and experiential marketing. She writes closely for BW Marketing World and Everything Experiential.