Tomorrowland, the electronic dance music festival which takes place in Belgium every year and sees a footfall of over 200,000 attendees, is set to celebrate its 10th anniversary this year. And the event offers Indians a chance to celebrate in style as well as a few days from now they will be treated to ‘Unite: The Mirror to Tomorrowland’, a live simulcast of the fest in Belgium right here in Mumbai. Held in association with Percept Live, the Live Entertainment division of Percept Limited, fans will get an opportunity to catch the likes of music legends Armin van Buuren, Martin Garrix, Dimitri Vegas & Like Mike live, albeit on a big screen.
Tomorrowland has always been known a bridge to connect fans across the globe.This prompted the organizers to facilitate a satellite link up from Boom in Belgium (where the festival is being held) to reach the fans in India. With a healthy dose of Tomorrowland magic, an indoor event will be organised by Percept Live, offering Indians a chance to experience the festival firsthand, from this end of the world, along with additional local DJs and plenty of showmanship and fireworks thrown in to enhance the experience. The livestream and the timing of the fireworks and lights will adhere to a a very strict follow-up so that an exact same “activation” is created across Belgium, India and Mexico.
Said Shailendra Singh, Joint Managing Director, Percept Limited, “Dance Music has the power to socially unite people around the world. It is a music of pure energy, without language and without borders. Tomorrowland has connected the entire world through the language of dance music, and has been a great source of inspiration for us. The Tomorrowland live stream experience will help take our mission statement to ‘UNITE THE WORLD’ one step closer.”
Unite will be held on Saturday, July 25, 2015 from 11.00 pm onwards at the Dome, NSCI in Worli, Mumbai. Percept Live will be creating a Fan Park concept and elevate the experience on ground technologically. The Special Effects, Lights, CO2, Lasers, Pyrotechnics and Sound will be in sync with what is happening live at Tomorrowland. When the pyros and CO2 guns (air pistols) go off there, they will also go off at the NSCI venue in Mumbai. City fans will interact with fans in Boom. This will indeed be a unique, first time, virtual, digital live experience for all music lovers.
Shailendra Singh, further said “The Live stream experience has the potential to unite many forms of Dance Music. It’s a creatively charged experience that can enhance and positively change the future of the Dance Music scene across our country. Our first edition of the Tomorrowland live stream has seen tickets selling out like a hot track to audiences pan India. It would be great to see people from all over the country UNITE to partake of this novel experience in Mumbai. Almost 10,000 Indians attend Tomorrowland every year; this Tomorrowland live stream is dedicated to those who can’t make it.”
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