Mona Jain has joined as the new Chief Growth Officer at BrandPulse Global and will be based out of the company’s Noida office. She will take charge of driving revenue growth, streamlining operations, and enhancing profitability for the organisation.
BrandPulse Global boasts of the largest primary research infrastructure in India, covering over 3,300 urban towns, 5,90,000 villages, and engaging with a respondent base of over 3.5 lakh individuals, fluent in over 22 regional languages. This robust network enables the company to deliver unparalleled insights into consumer behaviour and market trends.
Jain brings with her over three-and-a-half decades of extensive experience in the media and advertising industry. Her illustrious career has spanned top advertising agencies, publishers, broadcasters, and client-side roles. Notably, she has worked with GSK, where she gained invaluable expertise in client strategy, and Samsung, where she played a key role in setting up their media operations at Cheil Communications.
Over the years, Jain has been instrumental in the launch of some of the country’s most iconic brands, including Pepsi, Whirlpool, Pudin Hara, Horlicks Biscuits, Hero Punch, Nestle Chocolates - KitKat, Maggi, Samsung, McDonald’s, Hyundai, and Micromax. Her work has consistently set benchmarks for innovative solutions and impactful messaging in advertising and communication.
Her experience includes pivotal roles in launching channels such as Zindagi and &TV, bringing unique content offerings to Indian audiences. Prior to joining BrandPulse Global, Jain served as the Chief Revenue Officer at Zee Media Corporation (ZMCL) and ABP Network, where she made significant contributions to driving revenue growth.
Jain shared her excitement about her new role stating, “Joining BrandPulse Global is a thrilling opportunity. The future lies in data, analytics, and the ever-evolving world of insights that transcend categories and geographies. I am extremely excited to embrace this new innings—not just as a challenge, but as an avenue to navigate this transformative landscape. The scale and reach of the company’s operations, coupled with its unwavering commitment to data integrity, provide an incredible platform to create meaningful impact. I look forward to contributing to the company’s growth and exploring innovative ways to drive value for our clients.”
With over 35 years in media marketing and promotions, Jain’s journey includes senior roles at Vivaki Exchange, where she served as India Head – Strategic Investments, as well as at Contract Advertising and Mudra Communications, where she led media strategies for high-profile brands.
Pankaj Krishna, Founder, CEO & Lead Investor, BrandPulse Global, "We are pleased to have Mona, with the massive experience she brings, I am confident she will play a crucial role in taking BrandPulse Global to greater heights. Our primary aim remains data integrity, and Mona’s leadership will ensure we deliver unmatched value to our partners and clients. We wish her all the best in this new journey.”
