Global communications consultancy firm Maxus has won 5 awards at the prestigious Asian Marketing Effectiveness and Strategy Awards. The glittering award ceremony that took place recently saw over 600 entries contending for top honours. India had a total of about 15 shortlists across different agencies out of which 6 were from Maxus India. Maxus India won 2 silvers and 1 bronze award for Tata Tea Power of 49 Campaign and 2 bronze awards in the data analytics and retail analytics categories too.
An elated Kartik Sharma, Managing Director, South Asia Maxus commenting on the win said,“Maxus has always made strong, enthusiastic and consisted efforts to achieve the best and future ready in a digitally competitive market where every agency is striving for better than the best. We at Maxus believe these wins have given us an overall and stronger edge in the market, helping us bring unlimited satisfaction to our existing clients and bring new clients into the fold. We are of course ecstatic about the wins! We would like to share the credits with Tata Tea who have believed in the idea and the entire team who has put in the hard work over the years. These wins also prove beyond doubt that Maxus has an undying spirit of wanting to deliver the best for our clients always and keeping them involved at the levels without any hesitation.”
Result
Category
Title
Agency
Advertiser
Silver
Media Strategy – Non-Alcoholic Beverages
Tata Tea – Power of 49 : The media movement that changed the role of women in Indian elections
Maxus
Tata Global Beverages
Silver
Media Strategy – Integrated Use of Media
Tata Tea – Power of 49 : The media movement that changed the role of women in Indian elections
Maxus
Tata Global Beverages
Bronze
Data & Analytics – Business Intelligence (BI)
Retail Expansion Contraction
Maxus
Maxus
Bronze
Data & Analytics – Multiple Data Sourcing/Merging
I Know Which Half of MyAdvertising is a Waste
Maxus
Maxus
Bronze
Media Strategy – Media Strategy for National Brand Development
Tata Tea – Power of 49: The media movement that changed the role of women in Indian elections
Maxus
Tata Global Beverages
