BW Businessworld recently hosted the 4th edition of BW Applause Experiential Marketing Awards which was presented by Hubilo and supported by PTC Network & MediaTek as associate sponsors.
This year, the jury was led by Ashish Bhasin, CEO APAC & Chairman India, Dentsu International. Other jury members included names like Sumanto Chattopadhyay, Chairman & Chief Creative Officer, 82.5 & Ogilvy; Dr Annurag Batra, Chairman & Editor in Chief, BW Businessworld & exchange4media; Vikram Chandra, Founder, Editorji; Deepali Nair, Director- Marketing India & South East Asia(CMO); Sapna Arora, CMO, OLX; Navroze Dhondy, Founder & MD, Creatigies Communications; Chanpreet Arora, Digital Business leader & Former CEO VICE India; Bidisha Nagaraj, CMO, Schneider Electric India; Bhuvana Subramanyan, CMO, Randstad India; Sebnem Mardini, Director, Sebnem Event Design; Gauri Awasti, Co-Founder & MD. Digital Edify; Sanjana Shah, Independent Curator & Director, Tao Art Gallery; Vinee Ajmera, Founder, Prestige and Daksh Bhardwaj, Founder, Bhardwaj & Bhardwaj Associates.
The jury analysed over 200 nominations and the best of the entries were awarded in a virtual ceremony which was held after a day long summit which brought together the top of the events and experiential marketing industry.
The year 2020 proved to be a rough year for the anchors and hosts of the industry and they had to quickly adapt to prove their mettle. Freishia B, Khyati Kava, Bhavana Bhatia & Lincia Rosario were honored as top emcees across categories at the 4th edition of BW Applause Experiential Marketing Awards for the resilience they portrayed and the great work they showcased in the last year.
BW Applause Experiential Marketing Awards aim at recognising and honoring the quality work that agencies are producing in the space of events and experiential marketing. It is a platform for setting standards and bench-marking exemplary event marketing by recognising creativity and originality delivered by agency partners.