The exchange4media's Red Carpet Experiential Marketing Awards is a distinguished platform dedicated to honouring and celebrating trailblazers in the Event and MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. The third edition of the awards was held at a star-studded ceremony on 27 December, 2024 at the Eros Hotel in New Delhi in the presence of industry luminaries and experts.
Celebrating Creativity & Innovation
The prestigious awards recognise and celebrate the brands and agencies that have demonstrated exceptional creativity, innovation, and effectiveness in their campaigns, setting new benchmarks in experiential marketing. By shining a spotlight on path-breaking ideas and flawless execution, the awards inspire marketers and brand leaders to continuously evolve and embrace transformative solutions.
The e4m Red Carpet Experiential Marketing Awards celebrate campaigns that captivate audiences through unique concepts and imaginative storytelling. The awards also highlight innovation, recognising the use of cutting-edge technology, trending approaches, and fresh perspectives that redefine how experiences are crafted in the events and MICE domain.
Every award-winning campaign exemplified the art of connecting with audiences in meaningful and impactful ways, creating memorable experiences that leave a lasting impression. The awards value measurable success, from boosting brand visibility to achieving significant ROI, reflecting the business impact of exceptional experiential marketing.
Jury process & Categories
The jury process for the e4m Red Carpet Experiential Marketing Awards 2024 was a comprehensive and meticulous one designed to identify the most deserving winners. It involved a diverse panel of industry experts who rigorously evaluated each submission against defined criteria such as creativity, execution, innovation, and measurable impact. The jury chair this year was Devndra Chawla, MD & CEO, GreenCell Mobility, while the other jury members were renowned names from the industry.
The winners of the e4m Red Carpet Experiential Marketing Awards 2024 were decided across five broad categories namely - Online/Onground Experiential Experience, Experiential Marketing, Experiential Celebration, Born for Stage & Limelight and Social & Venue.