Crepdog Crew (CDC), one of India’s largest platforms for sneakers, streetwear, and hype, relaunched its experiential store, CDC Experience, in Bandra West, Mumbai on 30 June, 2024. Originally opened in May 2023, the store made an impressive comeback in just 53 days after being destroyed by a fire accident in which no one was injured.
The reopening was celebrated in an event with streetwear enthusiasts, sneakerheads, influencers, and notable figures from the lifestyle, music and fashion industry. DJ performances by J. Muller, Lynston, MO Styles, and The Spindoctor added to the celebration. The event was supported by brands such as Bira, Monkey Shoulder, Pistola, Pursue, Qua, Sepoy & Co and Stranger & Sons.
Spread across 3,500 sq. ft, the Mumbai store features Asia’s largest sneaker wall with over 600 limited edition sneakers alongside the largest and exclusive collection of home-grown streetwear, hype clothing and accessories brands- becoming a one-stop destination for all things sneaker and streetwear. Designed by the highly sought-after creative visionary Faizan Khatri Designs, the store's modern minimalist interior, reminiscent of a Scandinavian art gallery, provides an ideal backdrop to showcase streetwear as wearable art. CDC Experience retails a range of Indian homegrown streetwear brands like Balav, Beyond Extremes, Deadbear, Esthreall, Farak, Huemn, Kilogram, Natty Garb, Odd Mood and Warping Theories, among others.
Sharing his utmost excitement, Anchit Kapil, Co-founder and CEO, Crepdog Crew, stated, “We are very excited to be back with our Mumbai store. What happened was unfortunate but I’m happy to see the way the team has bounced back and got the outlet back to its former glory in less than 60 days. The Mumbai store is the cornerstone of Mumbai's sneaker and streetwear culture. We can’t wait to welcome the community back to an even more exciting CDC experience.”
Commenting on the reopening, Nihaar Kota, Founder, Khwaab Pictures said, "As a longtime fan of Crepdog Crew, I'm thrilled to witness their triumphant return after the recent setback. The closure of CDC Experience was tough for sneakerheads and hypebeasts alike as there was no place to go, but now, seeing it reopen stronger than ever is truly inspiring. CDC remains the ultimate destination for sneakers and streetwear enthusiasts, and I'm excited to see what they have in store for us.”
Founded in 2019 initially as an Instagram page, CDC has since evolved into a multiverse of the most wanted sneakers and streetwear products. It is India's first and only platform that offers young streetwear designers a launchpad to showcase their creativity on the country's largest stage for sneakers, streetwear, and hype culture. CDC’s online retail platform reaches 1 million visitors monthly. With physical stores now in New Delhi and Mumbai, CDC is set to open another store in Hyderabad soon, expanding its offline presence.