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18 media agencies to participate in BBC World Football connect initiative



To celebrate the beginning of the English Premier League starting this August,B BC World News will organize a 5-A-side football tournament called ‘BBC World News Football Connect 2015’ at Cooperage ground Astro Turf field in Mumbai on Friday, 17th July at 3 pm. BBC World News Football Connect 2015 will showcase Mumbai’s biggest media agencies battling on an Astro-turf football field to claim the champion’s title. A total of 18 top media agencies will compete in this championship.Around 250 guests will attend the event from the agency along with CEOs as well as senior planners.
The event, a 5-A-side football championship, will begin with league matches and conclude with a final match and an award ceremony. At the event there will also be 2 fan zones ; team dugouts which will be near the playing turf and the other a VIP box where fans can cheer the teams and even participate in a football competition or try to save Ronaldo’s penalty kick with first of kind 3D augmented reality oculus experience. 3D augmented reality,is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data.
The agencies that are participating in the tournament are;
OMD-PHD
Lintas
Allied Media
Lodestar/FCB Ulka team
MADHOUSE
DDB Mudra group
Resultrix
MAXUS
Mindshare
Madison
Mediacom
MEC
Zapak
Starcom-Convonix
Triton Com
Havas
Prachar
Dentsu

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