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Articles for Feature Articles

Glenfiddich Unveils 12th Edition Of Artists In Residence Program In India

This initiative has captured the imagination of the art world with its setting, space, and community for artistic exploration

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Tata AIA’s ‘Karlo Shaadi Ki Poori Taiyaari’ Gets You ‘Fully Ready’

Using weddings as a backdrop, Tata AIA aims to infuse freshness into life insurance communication with their recently launched brand theme – Har Waqt Ke Liye Taiyaar

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Nissan Motor Widens Mohan Wilson’s Role As Director Marketing & Corporate Strategy

Wilson has a background in media planning and expertise in automotive, electric vehicles (EVs), product launch strategies, e-commerce, advertising and marketing communications

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Goa Tourism & Ironman 70.3 India Partner To Boost Sports Tourism

Suneel Anchipaka, Director, Goa Tourism and Neil D'silva, Deputy Race Director, Ironman 70.3 India formalised this collaboration by signing a memorandum of understanding

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Thailand's Songkran To Be Held From 11 To 15 April 2024

From 13 to 15 April annually, the Songkran Festival welcomes the Thai New Year with elegance and vibrancy. Recently, UNESCO bestowed upon it the esteemed title of ‘Intangible Cultural Heritage of Humanity’, highlighting its profound cultural significance

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Gujarat Tourism Proposes Special Tourism Zones Worth INR 200 Cr

The majority of funding for these projects will originate from the Union government, which has a comprehensive policy on special tourism projects

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Behind The Scenes Of India's Pet Fiesta

Founder Akshay Gupta shares insights on Pet Fed's journey, fostering pet-parent bonds and tailoring festivals to diverse communities across India

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Manushi Chillar Glitters At IIJS Tritiya’s ‘Jewels On The Ramp’

The event showcased the new trends and evolution of jewellery for this season including the dominance and demand for lightweight jewellery, redefining utility and multiple wearability

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Beats To Branding: Music Festivals Serve As Powerful Platforms

Everything Experiential chats with industry veterans to comprehend how music fests have evolved into multi-sensory experiences, understanding how consumer expectations and delivering compelling experiences are paramount for brands looking to make a meaningful impact in the festival scene and more

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McDonald's India Enters Anime Realm With WcDonald's Unveil

At WcDonald's, customers are invited to partake in an extraordinary experience through an immersive Anime-themed dining adventure, complemented by a novel chili sauce featuring manga-inspired packaging

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