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Namah Chawla

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Namah has worked with BW Businessworld

Latest Articles By Namah Chawla

Creative Industries must partner with the Govt and Academia to achieve the mission of New India: Sabbas Joseph

Recently FICCI organised a virtual conference where thought leaders discussed how the new National Education Policy will help the media and entertainment education in the country.

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IPL 2020: Brands bet big on creating new digital experiences

This celebrated sporting event of the year will be played sans spectators, glamorous cheerleaders and the usual buzz associated with the game.

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It is the audience that keeps me motivated: Ashish Chanchlani

I have faced 3 unsuccessful years to achieve what I have today so never quit and always think positive says Ashish Chanchlani.

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Indian exhibition industry has suffered an estimated loss of over Rs 5000 Cr: S Balasubramanian, President, Indian Exhibition Industry Association

Indian exhibition industry has requested the government to consider exhibitions as ‘organised gathering’ and allow exhibitions to restart.

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EEMA issues guidelines for reopening of Corporate, Social, Religious and Entertainment Events

EEMA also plans to conduct a series of workshops to ensure that these SOPs are followed by event companies, clients, and various other stakeholders.

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Getting people accustomed to Wed-Tech is a big challenge: Rishika Agarwal & Navam Gupta, Couple-Preneurs

This pandemic has been a blessing in disguise for the wed tech industry as people are much more receptive of digital solutions now, than ever before.

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How the rise of new event formats is bringing back hope to the industry?

The event industry has to do away with older formats that deal with large gatherings and adapt to virtual and hybrid events say experts.

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How the restaurant industry is redefining customer experience

Cloud Kitchens, QR codes for menus, contactless digital payments are some of the ways in which restaurants are providing a safe experience to customers.

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Mobile & Computer screens have become the coveted real estate for experiential marketers now: Ranjit Raina, CEO, Geometry Encompass

Raina spoke exclusively to EE about the changing dynamics of experiential marketing.

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With slack in demand, top event venues are offering distress discount upto Rs 10 to 15 Lakh

The recent government guidelines allowing smaller 50 pax events/weddings has rebooted business for most venues but does not promise a smooth revival.

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