Blink Digital Partners With Meta & Only Much Louder To Host Workshops

Blink Digital has entered a strategic partnership with Meta and Only Much Louder to deliver a one-day workshop on 28 May at Meta Office, One BKC, Mumbai, focused on the power of reels in performance marketing. This initiative aims to educate brands and marketers on creating compelling content that drives both engagement and action. 

With the growing importance of short-form video content, the workshop will highlight the benefits of investing in reels as high-performing assets. Blink Digital aims to bring their learning of global clients to India. The session will feature insights and learnings with Meta as a leading discovery platform and Only Much Louder enhancing the focus on creator content.

Gaurav Singh, Head of Agency at Meta, India, will deliver the keynote address, setting the stage for a series of sessions and workshops. Topics include ‘Reels in Modern Marketing’ by Anoop Menon, Agency Partner at Meta, India, and ‘Creating High-Performance Reels’ by Dia Kirpalani, Head of Creative Strategy at Blink Digital. 

"This initiative is designed to educate brands at the forefront of the digital ecosystem," says Rikki Agarwal, Co-founder and COO of Blink Digital. He adds, "Utilising short-form video content on Reels is crucial for brands to thrive online. We grasp the nuances of the global market and aim to bring those insights to India. At Blink Digital, we are convinced that creativity is paramount, and when executed well, it drives the performance brands require."

Gunjan Arya, CEO, Only Much Louder added, "We are excited to bring our network of creators and brand partners to this workshop, with whom OML has had the privilege to keep in step with as the platform has grown. Borrowing from our insights having worked with over 10,000 creators in more than 20 countries, we are offering participants real-world insights and practical tips on creating impactful Reels. We assure that everyone attending will gain valuable knowledge and skills, making this workshop beneficial for both brands and creators alike.”