Amit Sethiya has been onboarded as Lead - Category Marketing - B2C at Polycab India. He announced the same on LinkedIn.
Prior to this, Sethiya was with Syska Group as Head of Marketing.
“I am delighted to share that I have joined Polycab India Limited as Lead - Category Marketing - B2C to further strengthen its FMEG (Fast Moving Electrical Goods) business and create sharper marketing narratives,” his LinkedIn post mentioned.
“I hope to receive continued support, guidance and love from all my connections, mentors and friends in my latest role as well to achieve new professional milestones. Looking forward to integrating and collaborating with the talented teams within the organisation and beyond which will empower me to contribute towards the very brand purpose of connecting all to a brighter, safer and greener future,” he continued, in his post.
Sethiya is a professional with over two decades of experience in categories like steel, real estate and consumer electronics through integrated marketing communications, branding, digital and social media marketing, business development activities, and more.