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Articles for Feature Articles

MG Motor India Named Official Mobility Partner For Startup Mahakumbh 2024

This provides an exclusive opportunity for nine startups recognised by the brand to present their ideas

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Centuary Mattresses Organises India’s Largest Qoolest Sleep Concert

The event was conceptualised and designed by Initiative India in collaboration with Big FM on the occasion of World Sleep Day, 15 March, 2024

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Grand Hyatt Mumbai Celebrates 20 Years With Anniversary Brunch

The hotel has exciting plans throughout the year, featuring a diverse array of events such as gastronomic festivals, art exhibitions and a host of other global partnerships and new launches

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“Offline Is Godsend & Critical In Terms Of What We Do As A Brand”: Starbucks’ Sushant Dash

In our BrandCraft series, Everything Experiential gets Sushant Dash, CEO, Tata Starbucks India to spill the beans (quite literally) about the brand being the OG in experiential marketing, building on the sensory elements for consumers, the role of merchandise in the overall branding experience, and more

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Srinagar Hosts First Formula 4 Car Race Show

Organised by the Federation of Motorsports Clubs of India in collaboration with the Indian Racing League and the Kashmir State Tourism Board on 17 March

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Percept ICE Produces Annual ‘Friends Of Northwest’ Event

The get-together in Mumbai was attended by over 400 guests across the business, investment and banking industries

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SBI Green Marathon Returns For 4th Edition

Flagged off by C S Setty, MD and Binod Kumar Mishra, DMD (HR) and CDO at Bandra Kurla Complex, sees participation from more than 5,000 volunteers

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Leela Palaces, Hotels & Resorts Unveil ‘Shefs At The Leela’ Programme

Celebrates the programme with the fifth Edition of ‘Shefs At The Leela’ event at the Leela Palace, Jaipur

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Experiential Planner Expo (Epex) Collaborates With Grand Hyatt Dubai

Scheduled for 18 and 19 September, 2024, the event will be hosted at the Conference & Exhibition Centre situated within Grand Hyatt Dubai

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Goa Tourism Hosts Road Shows Across Europe

The events in Spain, Austria and Portugal were also focussed on promoting Goa as the favourite destination to experience a holiday in a home away from home

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