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Sanjeev Anand

Author

Sanjeev Anand is the Country Head, Commercial Banking and in-charge of the Sports Vertical,of IndusInd Bank. The views published in this article are personal.

Latest Articles By Sanjeev Anand

Engagement and cause marketing through sports

The last few months, have made the internet a slightly more visually appealing place than it has been for quite some time now, especially when it comes to “inspirational” “motivational” or just human interest story telling. The digital A/V’s are compelling with real stories of grit, determination and focus- all of which lead to one road with success as the end destination.

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