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Articles for Feature Articles

Transformative Brand Activations: Experiential Insights

Everything Experiential speaks to industry veterans about their views on how brand activations materialise and leave a lasting impression, how the designs of the brand activations are aligned with the brand values and more

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Seagram’s Royal Stag Brings Back 2nd Edition Of Royal Stag BoomBox

After the phenomenal success of its inaugural edition, Seagram's Royal Stag has reintroduced the immersive music festival, Royal Stag BoomBox, which unites a variety of music genres, seamlessly blending the vibrant sounds of Bollywood and Hip-hop

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Swiggy Reveals 8th Edition Of Great Indian Restaurant Festival

With offers across 7000+ restaurants in 34 cities, GIRF 2024 is slated to be bigger and better this year

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NCPA To Host Operalia 2024 In Mumbai

The annual competition has previously been held in cities like Paris, London, Tokyo, Moscow, Cape Town, Los Angeles and Mexico City. In September 2024, it will be held at the NCPA, Mumbai, marking its first-ever edition in South Asia

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Percept ICE Organises IIJS Signature 2024 Networking Night For GJEPC

The gala on 4 January 2024 at the Grand Hyatt Hotel in Mumbai was attended by over 750 guests, comprising celebrities and stalwarts from the gems, jewellery and fashion industry

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Amitabh Bachchan Unveils Kalyan Jewellers’ First Showroom In Ayodhya

The opening marks the company’s 250th showroom globally, the Ayodhya showroom will also stock Kalyan's house brands including Muhurat, Mudhra, Nimah, Glo, Ziah, Anokhi, Apoorva, Antara, Hera, Rang and the recently launched Lila

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Sri Lanka Tourism Hosts Roadshow In Mumbai & Delhi

In January 2024, the number of Indian tourists visiting Sri Lanka increased by over 100 per cent, rising from 13,759 in January 2023 to 34,399

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Sparx Experience Store Pioneers Seamless Shopping

Situated at Vegas Mall, Dwarka, this experience store marks a significant milestone in Sparx's journey

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Titan’s Project Tarasha Comes To Life In Bengaluru

As a first, Titan's Project Tarasha, in partnership with Creative Dignity, presents a premier 4-day artisan exhibition in the city to elevate the market reach of skilled artisan entrepreneurs

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Engaging Wedding Guests: Lipstick Booths & Perfumery Make A Splash In Indian Celebrations

The traditional scene of band, baaja, baraat in India is undergoing a transformation, with wedding parties increasingly seeking interactive experiences for their guests. Industry insiders shed light on this burgeoning trend

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