XP&D redefines innovation at TedX 2020

EE News Desk Mar 04, 2020

XP&D- a new age experiential and digital platform was charged for their very first time, with organizing 2020’s TedXGateway- India’s largest ideas platform, a gateway to fresh and new perspectives and innovations. Over the years, TEDxGateway has grown to attract 5000 attendees with global thought leaders as speakers.

According to Shubham Shukla, Business Partner at XP&D, “Crafting experiences for these thought leaders and matching expectations of the audience, many of whom are repeat attendees, is not an easy task. XP&D needed to be innovative with each presentation while maintaining the international format that TED talks are renowned for. “

XP&D firmly believes that every experience should leave the venue with you. In keeping with this, they used a never-been-done-before-at-TEDxGateway- a 3 dimensionally mapped stage. Dynamic content was projected onto a 100ft backdrop while 3D minimalistic shapes and symbols brought alive the content from different perspectives. This made the projection bigger than before (25’ tall) and allowed speakers to showcase their ideas on a larger than life canvas. An event with 5000 attendees also means the need for a venue that can seat this audience and the Dome@NSCI was the perfect fit for this.

Ria Agnihotri, Managing Partner at XP&D posits, “We worked with each speaker individually and guided them to ensure that their ideas were communicated in the best way possible. Despite having 12 days at hand, our responsibility was to not only manage and execute the event but also that the integrity, protocol and scale of the event remain intact. We reached out to our partners who are veterans in the business of fabrication, technicals & planning to deliver nothing but the best.”

XP&D partnered with: RK Productions- Event Production, Audio Dimensions & Sound.com - Sound Partners, Dynamix Media - Video Partner, Modern Stage & E2 Tech- Lighting Partners, Sudhir Kaushik - Director & DOP, Blank Art - Event Coverage Partners and Elite show works: Set & Fabrication.