UFI, the Global Association of the Exhibition Industry, has stated that its 93rd UFI Global Congress will take place in the Kingdom of Bahrain, hosted by Exhibition World Bahrain (EWB) in Sakhir.
The UFI Board of Directors unanimously selected Bahrain during the 2024 UFI European Conference in Zurich, Switzerland.
Bahrain's strategic location in the Middle East, combined with its rich cultural heritage and EWB's state-of-the-art facilities, makes it an ideal venue for UFI's premier event.
The UFI Global Congress is the premier annual event for the exhibition industry, uniting leaders from around the globe to network and discuss the industry's future.
Held annually in the fourth quarter, the UFI Global Congress welcomes over 50,000 industry professionals globally and takes place in top tradeshow destinations. After this year’s Congress in Cologne, Germany (20-23 November, 2024), the event will move to Hong Kong, hosted by AsiaWorld-Expo. Previous host cities have been Las Vegas, Muscat, Rotterdam, and Bangkok.
The UFI Global Congress is hosted in different regions around the world each year. The 2026 edition will return to the Middle East following the 2022 edition in Oman, which attracted more than 400 delegates from over 50 countries and regions.
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