Hyundai Motor India Foundation Invests Rs 5.8 Cr To Support 25,000 Artists

EE News Desk Apr 17, 2024

Hyundai Motor India Foundation (HMIF) revealed that its art projects have touched the lives of over 25,000 artists and art collectives across 27 States in India, through investments of over Rs 5.8 crore. HMIF’s flagship ‘Art for Hope’ project, has also awarded collective grants of Rs 1.05 crore to more than 100 beneficiaries.

Puneet Anand, AVP and Vertical Head, Corporate Affairs, Hyundai Motor India said, “Hyundai is committed to playing a key role in India’s holistic growth. Under Hyundai’s global CSR philosophy of ‘continue’ we have been giving back to the society with various initiatives under the pillars of ‘earth’, ‘mobility’ and ‘hope’. Our dedicated art programs have been holistic change-makers in the national art space. Through our art programs, including ‘Art for Hope’ and ‘Artisan Fest’, we are fortunate to have reached out to over 25,000 artists. Our dedication to the Indian art community remains unwavering. Hyundai Motor India Foundation has invested over Rs 5.8 crore towards reviving lost art forms of India, till date.”

“HMIF’s flagship, art CSR program, ‘Art for Hope’ has awarded grants of Rs 1.05 crore to 100 plus artists and art collectives. The ‘Art for Hope’ program has continued to inspire positivity and growth, documenting the journey of ‘Progress for Humanity’ for India’s diverse art creators. This inclusive program has been a key enabler for artists from various domains, who are undiscovered, need support to carry on their art form and in need of a larger platform. I am hopeful, that HMIF’s art programs will support and promote India’s rich and storied heritage of arts, craft and culture.” Anand added.