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Articles for Industry watch

Rajiv Dubey Entrusted With Larger Role As VP At Dabur India

Alongside his continued leadership in media strategy and execution, Dubey will focus on crafting immersive brand experiences that deepen Dabur's connection with its audience

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STA Tantalises Taste-buds In Immersive Culinary Soiree; Unveils ‘Spectacular Saudi’ Campaign

The Saudi Tourism Authority (STA) hosted a series of exclusive events including ‘Epicurean Saudi’ in Mumbai, and ‘Brewtopia – A Qahwa Experience’ in Bengaluru and Delhi, offering dining and coffee appreciation pop-ups

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NBA & BFI Introduce ACG Jr. NBA Program With Skechers

The program is a nationwide 3v3 tournament for the top U-14 players across India and the largest school-based basketball program in the country

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UST Retail GenAI To Optimise Customer Experience

Purpose-built for retailers, the UST Retail GenAI Platform delivers comprehensive tools to optimize every facet of retail operations

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Radisson Hotel Group Gets Into Partnership With Bengaluru Football Club

This collaboration marks a significant step in the Group’s commitment to fostering sports hospitality in India

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Škoda Auto India Collaborates With Harun Robert For Kylaq’s Camouflage

Harun Robert a.k.a Rob will be conducting an interactive session with Fans of Škoda to come up with a design for the camouflage that the Kylaq will wear as it undergoes further testing in India

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FabriCare’s Blackout Curtains’ Campaign Brings Darkness Alive With Alia Bhatt & Ranbir Kapoor

This campaign has been directed by Karan Johar, under his banner Dharma 2.0 and conceptualised by 82.5 Communications, and highlights FabriCare’s innovative blackout fabrics with the theme “Pitch Dark. Anytime.”, set against the backdrop of everyday life at home

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‘Hyundai Spotlight Concerts’ Makes A Comeback With Second Edition

These live concerts will be organised across six cities including Chennai, Mumbai, Guwahati, Chandigarh, Bangalore and Ahmedabad - and will feature some of India’s most renowned performing artists and musicians such as Sonu Nigam, Neha Kakkar, Shankar Ehsan Loy, Papon, Andrea Jeremiah and others

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