India Fashion Awards Unveil Fashion Entrepreneur Fund Website

India Fashion Awards (IFA) introduced the website of the Fashion Entrepreneur Fund (FEF) on September 3, 2023, at The Claridges in New Delhi. Established by Sanjay Nigam, FEF's primary objective is to offer vital financial support and mentorship, fostering a collaborative and sustainable entrepreneurial ecosystem. This venture studio is backed by Karan Johar and business leaders such as Naveen Jindal, Robin Raina, J.K. Lalwani, Sandeep Jain, Vagish Pathak, Idha Pathak, Vinod Dugar, Gaurav Dalmia, and Samir Modi.

Johar launched the FEF website during the inaugural 'Alliance Dinner'. The initiative empowers emerging fashion and lifestyle entrepreneurs with essential resources such as investment, education, mentorship, and networking.

Johar expressed, “Young entrepreneurs in India's fashion and lifestyle realm are igniting a global movement, reshaping entire industries with their innovative ideas. With this venture studio, we're not just writing cheques, we're writing success stories. By providing both financial support and essential mentorship, we're empowering the next generation to confidently make their mark with authenticity. I am incredibly enthusiastic about being a part of this vision aimed at propelling the industry to unprecedented heights. To all the budding trailblazers stepping onto the Indian business stage: Embrace your unique vision, infuse it with authenticity, and fearlessly sculpt a radiant future ahead.”

Additionally, FEF unveiled an OTT series. Presented by Johar, this initiative will invest Rs 20 crore in fashion and lifestyle start-ups, which will be selected based on their business acumen and creativity. 

Vagish Pathak, Chairperson, Fashion Entrepreneur Fund said, “Let us remember that fashion is not just about what we wear; it's a reflection of our individuality, creativity, and our commitment to sustainability. Together, we embark on a journey where style meets purpose and our investments in the future of fashion and lifestyle will not only shape trends but also drive positive change in our world.”

Sanjay Nigam, the founder of Talent Factory, the India Fashion Awards, and the Fashion Entrepreneur Fund expressed his gratitude and vision, saying, "I feel deeply privileged to witness the convergence of creativity, innovation and limitless opportunities within the dynamic fashion and lifestyle industry. The Fashion Entrepreneur Fund represents far more than a mere financial investment; it embodies an unwavering commitment to nurturing dreams and unlocking the potential of aspiring entrepreneurs. Through our comprehensive approach, we not only empower individuals but also possess the profound ability to reshape the very essence of the industry itself. Together, guided by our shared vision, we are poised to ignite an unprecedented wave of entrepreneurial spirit that will redefine the benchmark of success within the fashion realm. The journey ahead is exhilarating, and I am excited to see the transformative impact of the Fashion Entrepreneur Fund on the lives of those it touches.”