Playground

BW AWE- In pictures

The first edition of the BW Applause Women in Events (BW AWE) saw 15 inspirational women from the events and…

Curators

How MediaCom got the best out of Delhi’s Odd/Even for Snickers

While almost the entire Delhi was divided on the success and viability of the Delhi government’s Odd/Even formula to curb…

Marketers

BMW enhances essence of true exclusivity with BMW Privé

BMW India has recently introduced BMW Privé, an exclusive luxury privilege program, for its select customers. A first-of-its-kind program in…

Curators

Kansai Nerolac creates installation at Kala Ghoda festival

Kansai Nerolac, one of the largest decorative paint manufacturers in India, through various platforms, endeavour to promote a cleaner and…

News

BW AWE stirs up discussions and insights

The first edition of the BW Applause Women in Events (BW AWE) saw 15 inspirational women from the events and…

Curators

CRI events manages Vodafone Sirmur Cup 2016

CRI events bagged the mandate to execute the Press launch, tournament matches, HNI party at city palace and the grand…

Curators

Hong Kong Tourism Board organizes Chinese New Year Night Parade

On the first evening of the Year of Monkey (8 February), a total of 13 festive floats, and 22 international…

Curators

Flipographs used for John Player Jeans’ new campaign

Digital marketing agency Quasar developed a first of its kind digital campaign#JPJFlipographs using the simple twitter image enlarging protocol to…

News

BW AWE ’16- Applause Women in Events roundtable today

Known majorly as a male dominated sphere, the events and experiential marketing industry in India has over the years witnessed…

Curators

Racold Thermo celebrates herosim with ‘Turn Up The Heat’

Whether it is to promote energy conservation or water saving techniques, Racold Thermo, one of the leading manufacturer of water…

Curators

MASH creates multimedia campaign for PNB Housing

MASH Advertising- a Percept Hakuhodo Group Company, has just rolled out its first nationwide brand campaign for PNB Housing across…

Marketers

“Disruptive technology is future of automobile marketing”- Amit Jain, CarDekho

Even though experiential marketing dominates the automobile marketing scene outside India, its use in the country so far has been rather…

Curators

Teamwork Arts presents ‘India By The Bay’

Teamwork Arts, with the support of the Consulate General of India in Hong Kong, is about to present the second edition…

Curators

Percept ICE manages 36th edition of the Asian Racing

Percept ICE, the Special Projects, Events and Conventions Domain Company of Percept Limited, bagged the mandate of managing and executing…

Curators

Navjyoti India organizes ‘Kids on Ramp-age

Navjyoti India Foundation, along with India Vision Foundation (IVF), a well-respected philanthropic organization founded by Dr. Kiran Bedi organized “Kids on Ramp-age”, a unique event on 6th…

Playground

Review: The GIG Carnival

There was a time when the Palate Fest enjoyed the monopoly of being the only premium food festival in the…

Marketers

Shell announces alliance with India Bike Week ’16

Shell Lubricants, the global market share leader in finished lubricants, announced its alliance with India’s largest biking festival – The…

Marketers

IDBI Federal Life Insurance scouts bowling talent

IDBI Federal Life Insurance, a private life insurer, recently announced its affiliation with the Karnataka State Cricket Association (KSCA) for…

Marketers

Haryana Govt. felicitates Vodafone M-Pesa

Vodafone India, one of India’s leading telecommunication service providers, was acknowledged by the Government of Haryana for setting up a…

Playground

Sneak-preview: South Asian Games ’16 opening ceremony

The 2016 South Asian Games which promises to be a major multi-sport event will take place from today, i.e. 5 February…

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