Curators

StayWell opens its third shop in Jaipur, offer’s tailored wedding packages

Australia-based StayWell Hospitality Group which was until now present in Gurgaon and Jaipur through its budget hotel chain Lesiure-Inn, has…

News

Percept integrates media companies into single entity ‘Percept Media’

Percept has restructured and integrated its Media businesses into a single entity ‘Percept Media’ with effect from 6 July 2015….

News

3rd National Pickleball tournament successfully held at Panipat

Maharashtra emerged victorious in the recently held 3rd National Pickleball Tournament held at Panipat, Haryana from 26th-28th June, 2015. Besides…

Marketing Initiatives

Mango eating competition hosted by 92.7 Big FM at Dilli Haat

The 27th International Mango Festival was inaugurated by Arvind Kejriwal at Dilli Haat recently and for this edition of the…

Playground

What does papa CJ’s newest act have in common with an onion?

Besides actual layers of clothing, one of India’s commended offerings to stand up comedy, Papa CJ, strips down on several…

Initiatives

Showtime executes launch of Daimler India commercial vehicles

Daimler India commercial Vehicles (DICV) has been focusing on strengthening its presence in the Indian commercial vehicles space. As part…

Marketing Initiatives

Vodafone partners with XOLO to offer first-of-its kind product experience

Vodafone India, one of India’s telecommunications service providers, today announced an exclusive partnership with XOLO to promote the first device…

Marketing Initiatives

92.7 Big FM’s Golden Voice season 3 goes global

After the success of the first two editions of 92.7 BIG FM’s Benadryl BIG Golden Voice, the third season is…

Playground

Ctrl.Shift.Esc- A venue with a unique experience

As the demand for interesting and engaging experiences is increasing with every passing day people are simultaneously coming up with…

Playground

Havas India announces senior level promotions

Havas Media Group India today announced a slew of senior level promotions across the group in India. Mohit Joshi currently…

Initiatives

Percept S&E executes Filmfare Awards South 2015

Percept Sports & Entertainment, the Strategic Business Unit of Percept One, executed the ‘62nd Britannia Filmfare Awards South 2015’ event. The…

News

Hardwell’s United We Are foundation attempts Guinness record

India is a country that continues to remain special for Hardwell. Since playing a headline slot at Sunburn to bringing his…

Point of View

“Experiential is the Holy Grail for marketers”- Mahesh Kanchan, Director- Marketing, Carlsberg India

With all the talk about creating meaningful relationships with the consumer and establishing an emotional connect, at the recent BW…

Protalk

“People loved and admired the concept of ‘Sing-Talk’”-Shibani Kashyap

Known as one of the most prolific singer, performer and composer of the current times ShibaniKashyap is without a doubt…

Technologies

Sony Pix goes Live on mobile devices through Tata Sky’s mobile app

English movie channel, Sony Pix is all set to take entertainment to the next level with the launch of its…

Playground

Cheil India makes key appointments in its digital team

South Korean Marketing & Communications house Cheil has been investing heavily in its capabilities in India and is assembling a…

Playground

5 innovative experiential campaigns from the alcohol sector

Experiential is an important part of the marketing strategy of any brand today.  However they are more so important for brands…

News

Kyazoonga signs a Rs 100 crore ticketing deal with Caribbean Premier League

Leading homegrown international ticketing major, Kyazoonga, continues to notch up successes, soon after being the only Indian company to make it…

Marketing Initiatives

Vibgyor executes Tag Heuer’s celebration of ‘Don’t crack under pressure’

An evening of high-octane thrills was anticipated at Mumbai’s iconic Mehboob Studio. TAG Heuer, the unparalleled market leader in watches…

News

Percept/H appointed creative agency for foodpanda

Percept/H, the flagship advertising agency of Percept Limited, has bagged the prestigious account of foodpanda, India’s largest food ordering platform. The multi-agency pitch…

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